Armando Turco has been appointed president of independent agency Mojo Supermarket, returning to the industry after significant experience with brands like Oatly and Vox Media. His background includes over 15 years in top ad agencies. Turco emphasizes that his time away from the agency world has provided him unparalleled insights into client and audience perspectives, which he believes are crucial in today's content-driven marketplace. Mojo Supermarket also welcomes David Barron as CFO and COO, enhancing the leadership team's depth. The agency serves a roster of notable clients, indicating a strong position in the industry.
"Nothing prepared me to lead an agency better than leaving agency world altogether."
"As a brand-side marketer at Oatly, I learned what clients truly give a shit about, and how to perfect the balance between unbridled creativity and commercial ambition."
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