The email wasn't real but a marketing stunt to raise awareness about mental health, sparking outrage and highlighting the need for authentic communication in the workplace.
Instead of opening dialogue about workplace stress, the stunt felt performative and hollow, eroding trust rather than fostering it.
In an era demanding transparency and kindness, organizations must rethink engagement strategies to communicate authentically and genuinely connect with their employees.
Next practices favor authentic communication over traditional best practices, which often do not resonate in today's digital, distributed environment.
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