White Media connects respected audio publishers to brands, offering highly engaged podcast audiences through data-backed sponsorships and host-read ads. Founders like Frankie White emphasize the importance of impactful audio advertising. Podcasters like Amy-Jane Brand and Julia Rangiheuea advocate for partnerships with White Media due to its support for independent creators and commitment to maintaining their integrity. White Media aims to bridge the gap between creators and advertisers, enhancing the experience for both while promoting Australian voices within the podcast space.
"Audio advertising is no longer about being heard, it's about being remembered," said Frankie White, the agency's founder. "Our mission is to make podcast and audio advertising simple yet powerful."
"I've chosen to work with Frankie White Media because she backs independently built podcasts with the kind of passion that mirrors my own," said Amy-Jane Brand.
"As an independent podcaster, protecting my integrity is everything. That's why I chose to work with Frankie. She sees the vision, respects the brand," stated Julia Rangiheuea.
White Media connects brands to engaged podcast audiences through authentic, data-backed sponsorships and host-read ads, amplifying Australian voices.
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