Indian Startup YesMadam Looks to Bounce Back From the Layoff Email That Wasn't
Briefly

from Adweek2 months ago
The initiative was misinterpreted as a layoff notice, sparking outrage. CEO Mayank Arya clarified it aimed to raise awareness about workplace stress and emphasize mental health.
Adweekhttps://www.adweek.com/brand-marketing/indian-startup-yesmadam-looks-to-bounce-back-from-the-layoff-email-that-wasnt/
Shitiz Dogra remarked on LinkedIn, 'Can an organization fire you for being stressed? Looks like it just happened at a startup, YesMadam.' This captured the public's shocked reactions.
Adweekhttps://www.adweek.com/brand-marketing/indian-startup-yesmadam-looks-to-bounce-back-from-the-layoff-email-that-wasnt/
Mayank Arya stated, 'I deeply regret any confusion or discomfort caused by this initiative.' His intent was to promote a healthier work culture amidst a backlash.
Adweekhttps://www.adweek.com/brand-marketing/indian-startup-yesmadam-looks-to-bounce-back-from-the-layoff-email-that-wasnt/
The company emphasized, 'No one was fired at YesMadam. Let us be clear: We would never take such an inhumane step,' reaffirming their commitment to employee well-being.
Adweekhttps://www.adweek.com/brand-marketing/indian-startup-yesmadam-looks-to-bounce-back-from-the-layoff-email-that-wasnt/
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#workplace-stress #employee-well-being #public-relations #yesmadam #mental-health-awareness
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