10 Famous Businesses That Changed Their Names (Including Campbell's) - Money Digest
Briefly

Changing a well-known business's name is significant, often intended to revitalize a brand, signify expansion, or replace a cumbersome name, ensuring better recognition.
Successful businesses like Amazon and Apple illustrate the importance of rebranding, showcasing how a name change can align with evolving company identities and market demands.
Companies like Amazon started with simpler, more niche names; their transformations show the necessity to adapt to changing markets and broader business goals.
Rebranding can serve as a powerful tool for companies looking to attract new customers while retaining loyal ones, indicating their growth and evolution in various industries.
Read at Money Digest
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