fromNieman Lab
4 days agoLocal stories by nonprofit college media resonated nationally at the start of 2026
The Red and Black's February traffic increased by 36% over January, and then by 40% from February to March. It had about 210,000 visits in January and ended March with over 401,000. Editor-in-chief Katie Guenthner said the growth is a combination of factors, including four February stories that made national news, along with newsroom workflow changes like publishing stories at 5:00 a.m. instead of 8:00 a.m., linking every Instagram Reel to a story on the website, and streamlining cross-team communication so published stories are pushed out on social media faster.
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