#copywriting

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#marketing
fromLogRocket Blog
1 week ago

Designers write good copy - but not the kind users actually need - LogRocket Blog

Designers had a solid grasp of how similar products communicate, yet the copy resembled that of competing offerings, lacking uniqueness. The button label 'Request to book' became ambiguous within the product's context, potentially confusing users about its actual function.
UX design
#content-creation
fromHubspot
3 weeks ago
Artificial intelligence

How to get AI to write copy in your brand voice - from picking the right platform to training your GPT

fromHubspot
3 weeks ago
Artificial intelligence

How to get AI to write copy in your brand voice - from picking the right platform to training your GPT

fromFast Company
2 weeks ago

How to tell if the article you're reading was written by AI

AI-generated content commonly lacks genuine personality and often relies on generic phrases; it typically maintains a rigid structure, resulting in writing that feels robotic and unoriginal.
Writing
Marketing tech
fromMarTech
2 months ago

How to make your content stand out in the ocean of AI slop | MarTech

Quality content creation remains vital in digital marketing despite the rise of AI-generated content.
Experienced writers are essential for producing engaging, SEO-friendly content that stands out.
AI should complement human writing skills, not replace them. AI-generated content alone lacks credibility.
#email-marketing
fromItsnicethat
7 months ago

"Hearing their experience could be the boost you need"

"One effective strategy is to volunteer for projects outside of your designated roles; this can help diversify your portfolio and showcase more creative capabilities."
Graphic design
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