#live-shopping tag

Social commerce is revolutionizing beauty retail, with projected US sales reaching $80 billion by 2025, transforming how consumers engage with products.

more#social-commerce

fromSocial Media Today

1 week ago

TikTok Is Making a Major Holiday Shopping Push

This is all part of TikTok's major push to convert the platform into an eCommerce superpower, re-creating the same path to success that the app saw in China, with the local version of the app. On Douyin, the China-only version of TikTok, live shopping, in particular, has been a big winner, with the platform generating $US490 billion in gross merchandise sales in 2024. Douyin has expanded its in-stream sales to all elements of shopping, including groceries, meal delivery, and more.

E-Commerce

fromSocial Media Today

1 week ago

TikTok's Making a Major Push on TikTok Shop These Holidays

TikTok is rapidly expanding into eCommerce, using Douyin's China model to scale live shopping and drive large increases in global sales.

#e-commerce

fromNew York Post

3 weeks ago

E-Commerce

This is the next trillion-dollar industry

fromForbes

6 months ago

Marketing tech

Creators Are Coming For QVC's Crown

fromNew York Post

3 weeks ago

E-Commerce

This is the next trillion-dollar industry

fromForbes

6 months ago

Marketing tech

Creators Are Coming For QVC's Crown

E-Commerce

E.l.f. Cosmetics to Launch In-stream Shopping on Twitch

fromEngadget

1 month ago

E-Commerce

Twitch adds a new live-shopping feature powered by Amazon Ads

fromwwd.com

1 month ago

E-Commerce

E.l.f. Cosmetics to Launch In-stream Shopping on Twitch

fromEngadget

1 month ago

E-Commerce

Twitch adds a new live-shopping feature powered by Amazon Ads

more#twitch

fromGlossy

1 month ago

TikTok Live Shopping is proving lucrative for beauty brands across categories

"We always like to be at the cutting edge of everything, especially digitally focused. We'd already seen success on TikTok Shop, and knowing that live selling was the evolution of the platform, it was something we wanted to test into," said CMO Erica Dunivan.

E-Commerce

Mental health

fromPsychology Today

3 months ago

One Man's Journey from Rock Bottom Is a Lesson in Resilience

Post-traumatic growth can enable rebuilding and exceeding prior success through sobriety, reinvention, and leveraging social platforms for community-supported commerce.

E-Commerce

fromDigiday

3 months ago