#b2b-sales

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Artificial intelligence
fromThe Hacker News
4 days ago

Cybercriminals Target AI Users with Malware-Loaded Installers Posing as Popular Tools

Fake installers of popular AI tools are spreading various ransomware threats and new malware.
Organizations in B2B sales and marketing are primary targets of these threats.
A fraudulent website promotes a fake AI tool to distribute ransomware.
#marketing-strategies
more#marketing-strategies
Marketing tech
fromSocial Media Today
1 week ago

LinkedIn Provides More Ad Engagement Insight in Revenue Attribution Report

B2B buying decisions involve multiple stakeholders, making company-level attribution crucial for understanding campaign impact.
fromBerlin Startup Jobs
1 week ago

Job Vacancy: Senior Account Executive (d/w/m) // OpenSanctions | Sales Jobs | Berlin Startup Jobs

OpenSanctions provides a crucial database that tracks sanctioned entities and criminals, supporting both journalism and commercial compliance needs.
European startups
#sales-strategies
Marketing tech
fromForbes
3 weeks ago

Mastering B2B Sales In 2025: From Proven Strategies To Future Trends

B2B sales methodologies are crucial for improving efficiency and conversion rates in a competitive landscape.
Marketing tech
fromForbes
3 weeks ago

Mastering B2B Sales In 2025: From Proven Strategies To Future Trends

B2B sales methodologies are crucial for improving efficiency and conversion rates in a competitive landscape.
more#sales-strategies
#sales-strategy
more#sales-strategy
#sales-efficiency
Marketing tech
fromMarTech
3 months ago

How data-driven email nurturing transforms the B2B sales funnel | MarTech

Data-driven automated email nurturing enhances B2B sales efficiency by personalizing communication based on lead behavior and lifecycle stages.
Marketing tech
fromMarTech
3 months ago

How data-driven email nurturing transforms the B2B sales funnel | MarTech

Data-driven automated email nurturing enhances B2B sales efficiency by personalizing communication based on lead behavior and lifecycle stages.
more#sales-efficiency
Marketing tech
fromMarTech
2 months ago

A pair of lead gen providers have disappeared from LinkedIn | MarTech

LinkedIn is enforcing stricter data usage policies against sales engagement platforms that scrape data from its site.
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