#marketing-strategies
#marketing-strategies

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How to differentiate creators and influencers-and why it matters

Influencer marketing spend is set to grow 15% year-on-year and reach $10.52 billion by 2025.

The 7 Best AI Social Media Tools in 2025-Which One is the Best For You? | HackerNoon

Pressmaster.ai emerges as the top AI social media tool for 2025, especially for agencies focused on authentic content creation.

What is User-generated Content (UGC)? Essentials for a Soaring Strategy

User-generated content (UGC) is crucial for brands and is increasingly being leveraged as a key marketing strategy.

5 ChatGPT Images Money Making Ideas : Transform Images into Cash

OpenAI's ChatGPT image generation enables innovative content creation for entrepreneurs and marketers to monetize digital products efficiently.

How Coaches Can Repurpose Client Calls Into Viral LinkedIn Content

Transform coaching calls into impactful LinkedIn content to enhance online authority and engagement.

5 ChatGPT Prompts To Make More Money From Your Marketing Emails

Effective email marketing requires personalization, attention-grabbing openers, and understanding your audience to boost engagement and conversion rates.

How to differentiate creators and influencers-and why it matters

Influencer marketing spend is set to grow 15% year-on-year and reach $10.52 billion by 2025.

The 7 Best AI Social Media Tools in 2025-Which One is the Best For You? | HackerNoon

Pressmaster.ai emerges as the top AI social media tool for 2025, especially for agencies focused on authentic content creation.

What is User-generated Content (UGC)? Essentials for a Soaring Strategy

User-generated content (UGC) is crucial for brands and is increasingly being leveraged as a key marketing strategy.

5 ChatGPT Images Money Making Ideas : Transform Images into Cash

OpenAI's ChatGPT image generation enables innovative content creation for entrepreneurs and marketers to monetize digital products efficiently.

How Coaches Can Repurpose Client Calls Into Viral LinkedIn Content

Transform coaching calls into impactful LinkedIn content to enhance online authority and engagement.

5 ChatGPT Prompts To Make More Money From Your Marketing Emails

Effective email marketing requires personalization, attention-grabbing openers, and understanding your audience to boost engagement and conversion rates.

morecontent-creation

Percy Pig's American dream under threat as M&S responds to Trump tariffs and HFSS rules

The introduction of new tariffs may hinder M&S's US expansion, impacting the success of Percy Pig sweets.

#customer-experience

The AI Revolution In Business: Insights From Kellogg Professor Sawhney

Generative AI is transforming business operations by enhancing marketing through improved customer interactions and personalized experiences.

A martech tale of multi-channel confusion | MarTech

Martech effectiveness relies on clear communication strategies and integration across platforms.

Failure to manage customer communications can lead to significant misunderstandings and missed appointments.

Inside the B2B Marketing Funnel - Everything I Know as a Marketer

The B2B marketing funnel standardizes the buyer's journey, enhancing experiences and increasing sales opportunities.

The AI Revolution In Business: Insights From Kellogg Professor Sawhney

Generative AI is transforming business operations by enhancing marketing through improved customer interactions and personalized experiences.

A martech tale of multi-channel confusion | MarTech

Martech effectiveness relies on clear communication strategies and integration across platforms.

Failure to manage customer communications can lead to significant misunderstandings and missed appointments.

Inside the B2B Marketing Funnel - Everything I Know as a Marketer

The B2B marketing funnel standardizes the buyer's journey, enhancing experiences and increasing sales opportunities.

morecustomer-experience

#tiktok

How TikTok's new search ad format helps Eventbrite inspire event-goers

Brands are shifting advertising strategies from traditional search engines to platforms like TikTok to engage younger consumers.

Amid ban uncertainty, TikTok's role in brands' social presences has decreased

Brands are diversifying their marketing budgets across platforms to reduce reliance on TikTok after a significant outage.

Another Looming TikTok Ban May Impact Marketing Strategies

A TikTok ban could severely impact US businesses' marketing strategies and consumer reach.

How TikTok's new search ad format helps Eventbrite inspire event-goers

Brands are shifting advertising strategies from traditional search engines to platforms like TikTok to engage younger consumers.

Amid ban uncertainty, TikTok's role in brands' social presences has decreased

Brands are diversifying their marketing budgets across platforms to reduce reliance on TikTok after a significant outage.

Another Looming TikTok Ban May Impact Marketing Strategies

A TikTok ban could severely impact US businesses' marketing strategies and consumer reach.

moretiktok

#gaming-industry

Shaping Brand Experiences with VR & AR: Lessons from Gaming

VR and AR technologies are transforming brand marketing by creating immersive consumer experiences similar to those found in gaming.

Quest developers are joining forces to solve the 'VR visibility crisis'

VR developers are struggling with visibility and revenue, prompting them to seek new marketing strategies.

Shaping Brand Experiences with VR & AR: Lessons from Gaming

VR and AR technologies are transforming brand marketing by creating immersive consumer experiences similar to those found in gaming.

Quest developers are joining forces to solve the 'VR visibility crisis'

VR developers are struggling with visibility and revenue, prompting them to seek new marketing strategies.

moregaming-industry

#ai-technology

New Ecommerce Tools: April 3, 2025

Amazon enables personalized product discovery with AI-powered Interests.

UPS introduces Global Checkout for transparent international shipping fees.

Chord Commerce secures funding to enhance its AI marketing platform.

Contentful partners with Shopify to integrate content and commerce.

AI and email marketing: All hype or real game-changer? | MarTech

AI is significantly improving email marketing through enhanced personalization and automation.

New Ecommerce Tools: April 3, 2025

Amazon enables personalized product discovery with AI-powered Interests.

UPS introduces Global Checkout for transparent international shipping fees.

Chord Commerce secures funding to enhance its AI marketing platform.

Contentful partners with Shopify to integrate content and commerce.

AI and email marketing: All hype or real game-changer? | MarTech

AI is significantly improving email marketing through enhanced personalization and automation.

moreai-technology

#digital-marketing

Meta's VP of Analytics Announces New Book on Ads Approaches

Alex Schultz's new book will be essential for marketers aiming for digital growth.

Meta's VP of Analytics Announces New Book on Meta Ads Approaches

Alex Schultz's upcoming book aims to guide businesses in effective digital marketing strategies for growth.

Marketing Like a Castaway

Eric Munn emphasizes a blend of traditional and digital marketing strategies for the Chicago Transit Authority, recognizing the value in old-school methods.

Snapchat Shares Insights into Effective Branded Content Approaches

Authentic, platform-native content enhances engagement and emotional response in Snapchat ads.

The Top 25 Content Marketing Tools to Try in 2025

Effective content marketing requires not just creation but also optimization and audience targeting, bolstered by essential tools.

Proprietary tools give marketing teams the all-important edge

Proprietary tools provide marketers with complete control and transparency over their data, unlike third-party platforms.

Meta's VP of Analytics Announces New Book on Ads Approaches

Alex Schultz's new book will be essential for marketers aiming for digital growth.

Meta's VP of Analytics Announces New Book on Meta Ads Approaches

Alex Schultz's upcoming book aims to guide businesses in effective digital marketing strategies for growth.

Marketing Like a Castaway

Eric Munn emphasizes a blend of traditional and digital marketing strategies for the Chicago Transit Authority, recognizing the value in old-school methods.

Snapchat Shares Insights into Effective Branded Content Approaches

Authentic, platform-native content enhances engagement and emotional response in Snapchat ads.

The Top 25 Content Marketing Tools to Try in 2025

Effective content marketing requires not just creation but also optimization and audience targeting, bolstered by essential tools.

Proprietary tools give marketing teams the all-important edge

Proprietary tools provide marketers with complete control and transparency over their data, unlike third-party platforms.

moredigital-marketing

#business-growth

4 Ways To Build Referrals And Increase Sales

Referrals are a powerful growth strategy for businesses, offering a trustworthy source of leads that can significantly boost sales.

How partnerships and networking can help grow small business

Strong business partnerships are essential for gaining competitive advantages and access to resources.

Posting For Millions: The New Marketing Playbook For Silicon Valley

Social media engagement presents untapped potential for businesses to build trust and community.

Companies can significantly benefit from open sharing of milestones and journeys on social media platforms.

Clicks to Clients: How to Define your Ideal Photography Client

Defining and targeting your ideal client is essential for photography business growth.

Spotify Unveils New Advertising Tools at First Advance Event

Spotify enhances its advertising business with new tools and generative AI, aiming to drive engagement and performance for advertisers.

Feel Like Your Business Is Destined to Stay Small? Here's How to Unlock Explosive Growth. | Entrepreneur

Consistent and strategic marketing leads to substantial business growth without needing external investments.

4 Ways To Build Referrals And Increase Sales

Referrals are a powerful growth strategy for businesses, offering a trustworthy source of leads that can significantly boost sales.

How partnerships and networking can help grow small business

Strong business partnerships are essential for gaining competitive advantages and access to resources.

Posting For Millions: The New Marketing Playbook For Silicon Valley

Social media engagement presents untapped potential for businesses to build trust and community.

Companies can significantly benefit from open sharing of milestones and journeys on social media platforms.

Clicks to Clients: How to Define your Ideal Photography Client

Defining and targeting your ideal client is essential for photography business growth.

Spotify Unveils New Advertising Tools at First Advance Event

Spotify enhances its advertising business with new tools and generative AI, aiming to drive engagement and performance for advertisers.

Feel Like Your Business Is Destined to Stay Small? Here's How to Unlock Explosive Growth. | Entrepreneur

Consistent and strategic marketing leads to substantial business growth without needing external investments.

morebusiness-growth

5 ways to help your B2B organization succeed with AI agents | MarTech

AI agents are transforming B2B marketing by enhancing strategies and addressing buyer behavior shifts.

Duke's White Lotus Response Squandered an Opportunity

Brand control versus cultural relevance is a significant tension in marketing, especially as brands engage with dynamic cultural narratives.

Promote Your Business With Branded Hats

Branded hats are a cost-effective, practical, and visible promotional item that more effectively boosts brand visibility than traditional gifts.

Birthday freebies: how to cash in on UK retailers' gifts and discounts

Loyalty schemes offer birthday treats from retailers, albeit with conditions.

Companies use birthday freebies as marketing tools.

Free birthday treats often require prior registration and minimum purchases.

20 Questions To Ensure The Quality Of AI-Generated Content

AI-generated content needs careful human review to ensure quality and authenticity.

#customer-engagement

12 Ways To Add Gamification To Your Marketing Strategy

Gamification enhances customer engagement, leading to stronger loyalty when executed effectively.

Sales Prospecting: Tips, Benefits, And Techniques To Ace Your Sales Pitch

Sales prospecting focuses on researching, qualifying, and engaging potential clients to convert them into customers.

More brands are testing package inserts as a cheaper customer acquisition tactic

Brands are increasingly investing in package inserts to reach customers as digital ad costs rise.

Zero Party Data: How to Make it Work for You

Zero-party data adoption offers brands a chance to thrive post-cookie by allowing customers to willingly share preferences.

Mastering Email Marketing: Top Tips and Strategies for 2025

Email marketing is highly cost-effective, providing an average ROI of $36 for every $1 spent.

Personalizing and segmenting emails improves customer engagement and boosts conversion rates.

Legal compliance is crucial in email marketing to maintain trust and prevent penalties.

Your Marketing Isn't Broken; Your Lead Generation Strategy Is

Strong lead generation in 2025 requires a bold, data-driven, customer-centric approach using AI and automation to achieve relevance.

12 Ways To Add Gamification To Your Marketing Strategy

Gamification enhances customer engagement, leading to stronger loyalty when executed effectively.

Sales Prospecting: Tips, Benefits, And Techniques To Ace Your Sales Pitch

Sales prospecting focuses on researching, qualifying, and engaging potential clients to convert them into customers.

More brands are testing package inserts as a cheaper customer acquisition tactic

Brands are increasingly investing in package inserts to reach customers as digital ad costs rise.

Zero Party Data: How to Make it Work for You

Zero-party data adoption offers brands a chance to thrive post-cookie by allowing customers to willingly share preferences.

Mastering Email Marketing: Top Tips and Strategies for 2025

Email marketing is highly cost-effective, providing an average ROI of $36 for every $1 spent.

Personalizing and segmenting emails improves customer engagement and boosts conversion rates.

Legal compliance is crucial in email marketing to maintain trust and prevent penalties.

Your Marketing Isn't Broken; Your Lead Generation Strategy Is

Strong lead generation in 2025 requires a bold, data-driven, customer-centric approach using AI and automation to achieve relevance.

morecustomer-engagement

Marketers embrace AI in the campaign process while struggling to navigate its complexity

Many companies have yet to fully integrate AI in media campaigns, but publishers are ahead, while brands work towards full deployment.

Complexity and data security are significant barriers to AI adoption in media, necessitating clear strategies and metrics.

The secret to smarter, faster marketing decisions with AI | MarTech

AI improves decision-making speed and quality in organizations, enabling small teams to outperform larger competitors.

#consumer-behavior

The playbook for luxury fashion marketing has evolved - 6 strategies can help brands survive the industry's slowdown

High-end fashion brands must adopt resilient marketing strategies to navigate the ongoing luxury slowdown.

Google Will Consider Introducing Ads to New 'AI Mode'

Google plans to introduce ads in its new AI Mode to enhance user query responses.

The Importance Of An Integrated Approach To Marketing

There is a shifting need for a balanced approach between performance advertising and long-term brand building strategies.

Spot the trend - how to see what's next, before the rest

Early trendspotting helps brands anticipate consumer needs, creating lasting audience connections and competitive advantages.

Effective trendspotting requires a strategic approach based on data, culture, and processes to ensure agility.

How to Keep Your Customers Coming Back for More | Entrepreneur

Building a memorable user experience is vital for retaining first-time buyers in e-commerce.

The Color Psychology Grocery Stores Use On You Constantly - Tasting Table

Color psychology significantly influences consumer purchasing behavior in grocery stores.

Different colors evoke specific emotions and perceptions that affect buying decisions.

The playbook for luxury fashion marketing has evolved - 6 strategies can help brands survive the industry's slowdown

High-end fashion brands must adopt resilient marketing strategies to navigate the ongoing luxury slowdown.

Google Will Consider Introducing Ads to New 'AI Mode'

Google plans to introduce ads in its new AI Mode to enhance user query responses.

The Importance Of An Integrated Approach To Marketing

There is a shifting need for a balanced approach between performance advertising and long-term brand building strategies.

Spot the trend - how to see what's next, before the rest

Early trendspotting helps brands anticipate consumer needs, creating lasting audience connections and competitive advantages.

Effective trendspotting requires a strategic approach based on data, culture, and processes to ensure agility.

How to Keep Your Customers Coming Back for More | Entrepreneur

Building a memorable user experience is vital for retaining first-time buyers in e-commerce.

The Color Psychology Grocery Stores Use On You Constantly - Tasting Table

Color psychology significantly influences consumer purchasing behavior in grocery stores.

Different colors evoke specific emotions and perceptions that affect buying decisions.

moreconsumer-behavior

Superhuman's secret to success: Ignoring most customer feedback, manually onboarding every new user, obsessing over every detail, and positioning around a single attribute: speed | Rahul Vohra (CEO)

Word-of-mouth drives true virality, not viral mechanics; focusing on passionate users enhances product growth.

#consumer-engagement

Advertisers adjust their budgets to capitalize on retail media

US retail media ad spending is set to increase significantly by 2028.

Retail media on CTV is experiencing rapid growth.

90% of marketers will use retail media networks for promotions in 2025.

We're in the age of 'culture rot.' Here's how brands can avoid it

Cultural relevance is crucial for brands to attract and retain consumer attention.

The weird and wacky marketing strategies that help Liquid Death, Taco Bell, and GoDaddy stand out

Creative marketing strategies, despite being risky, can effectively engage consumers and lead to brand loyalty.

How Duolingo, NBCUniversal, and Creators Corp. are taking branded entertainment to the next level

Branded entertainment is essential for brands to engage consumers authentically and embed themselves in daily routines.

Data-Driven Marketing Strategy Guide for Beginners

Tailoring marketing campaigns with a data-driven strategy is essential for businesses to effectively compete and engage consumers.

Advertisers adjust their budgets to capitalize on retail media

US retail media ad spending is set to increase significantly by 2028.

Retail media on CTV is experiencing rapid growth.

90% of marketers will use retail media networks for promotions in 2025.

We're in the age of 'culture rot.' Here's how brands can avoid it

Cultural relevance is crucial for brands to attract and retain consumer attention.

The weird and wacky marketing strategies that help Liquid Death, Taco Bell, and GoDaddy stand out

Creative marketing strategies, despite being risky, can effectively engage consumers and lead to brand loyalty.

How Duolingo, NBCUniversal, and Creators Corp. are taking branded entertainment to the next level

Branded entertainment is essential for brands to engage consumers authentically and embed themselves in daily routines.

Data-Driven Marketing Strategy Guide for Beginners

Tailoring marketing campaigns with a data-driven strategy is essential for businesses to effectively compete and engage consumers.

moreconsumer-engagement

#authenticity

The rise of the 'micro-influencer'

Micro and nano-influencers are redefining brand-consumer connections with authentic engagement.

5 Ways To Stand Out On LinkedIn When Everyone Else Looks The Same

Focus on authenticity to stand out on LinkedIn.

Use unique headlines to showcase your real journey.

Visual elements like emojis can enhance visibility.

Sharing struggles and successes creates genuine connections.

The rise of the 'micro-influencer'

Micro and nano-influencers are redefining brand-consumer connections with authentic engagement.

5 Ways To Stand Out On LinkedIn When Everyone Else Looks The Same

Focus on authenticity to stand out on LinkedIn.

Use unique headlines to showcase your real journey.

Visual elements like emojis can enhance visibility.

Sharing struggles and successes creates genuine connections.

moreauthenticity

#online-presence

Facebook Marketing: How to Use Facebook to Market Your Business

Facebook is essential for business marketing due to its massive user base.

Creating a Facebook Page is a straightforward process for businesses.

Building A Successful Career As An Independent Mortgage Broker in the UK: A Strategic Guide

Independent mortgage brokers enjoy flexibility and the potential for higher earnings, but must focus on strategic planning and marketing.

Establishing a robust online presence and regulatory compliance are pivotal for success in self-employment.

Facebook Marketing: How to Use Facebook to Market Your Business

Facebook is essential for business marketing due to its massive user base.

Creating a Facebook Page is a straightforward process for businesses.

Building A Successful Career As An Independent Mortgage Broker in the UK: A Strategic Guide

Independent mortgage brokers enjoy flexibility and the potential for higher earnings, but must focus on strategic planning and marketing.

Establishing a robust online presence and regulatory compliance are pivotal for success in self-employment.

moreonline-presence

#digital-advertising

Digiday+ Research: Facebook and Instagram volley for dominance in brand marketing on Meta

Social media, especially Meta's platforms, is indispensable to marketing strategies despite challenges in the landscape.

Get with the programmatic: how APAC marketers can drive advertising success

APAC marketers must close their confidence gap to capitalize on the digital advertising boom in 2025.

Impact Plus Releases Guide to Cut Digital Ad Carbon Footprint Without Harming Performance

Impact Plus launched a guide for brands to reduce the environmental impact of online ads.

Digiday+ Research: Facebook and Instagram volley for dominance in brand marketing on Meta

Social media, especially Meta's platforms, is indispensable to marketing strategies despite challenges in the landscape.

Get with the programmatic: how APAC marketers can drive advertising success

APAC marketers must close their confidence gap to capitalize on the digital advertising boom in 2025.

Impact Plus Releases Guide to Cut Digital Ad Carbon Footprint Without Harming Performance

Impact Plus launched a guide for brands to reduce the environmental impact of online ads.

moredigital-advertising

#public-relations

How to Turn Your Event Into a Must-Attend Experience With PR | Entrepreneur

Successful events rely on effective PR to generate buzz and ensure lasting impact.

Integrating PR early in planning enhances event alignment with organizational objectives.

10 Proven Strategies To Stand Out At Trade Shows And Drive B2B Business

Effective participation in trade shows is crucial for B2B businesses' success, requiring strategic planning and execution.

In-House vs. Agency PR: Which Strategy Boosts Your Brand? | HackerNoon

Effective PR is essential for business communication and growth, and teams should integrate in-house and external capabilities to thrive.

What slumping retail sales mean for you and Pride Month

Retail sales reported a modest increase, prompting concern among retailers who are reevaluating strategies for potential economic downturn.

How to Turn Your Event Into a Must-Attend Experience With PR | Entrepreneur

Successful events rely on effective PR to generate buzz and ensure lasting impact.

Integrating PR early in planning enhances event alignment with organizational objectives.

10 Proven Strategies To Stand Out At Trade Shows And Drive B2B Business

Effective participation in trade shows is crucial for B2B businesses' success, requiring strategic planning and execution.

In-House vs. Agency PR: Which Strategy Boosts Your Brand? | HackerNoon

Effective PR is essential for business communication and growth, and teams should integrate in-house and external capabilities to thrive.

What slumping retail sales mean for you and Pride Month

Retail sales reported a modest increase, prompting concern among retailers who are reevaluating strategies for potential economic downturn.

morepublic-relations

How Coke misled America

Despite decades of health campaigns, Americans still consume a significant amount of sugary soda daily, indicating a disconnect between awareness and behavior.

6 Ways Small Businesses Can Make Money On Pinterest

Pinterest offers significant earning opportunities for creators and small businesses due to its vast user base of over 530 million.

How Transcreation Can Globalize Your Business And Foster Cross-Cultural Communication

Transcreation enhances global business strategies by creating culturally relevant marketing content that resonates with diverse audiences.

#entrepreneurship

How to Use AI for Dropshipping | ClickUp

AI can significantly enhance dropshipping success by automating tasks and optimizing strategies.

Quality content and customer experience are crucial for dropshipping in a competitive market.

6 Ways to Spot and Capitalize on Emerging Social Media Trends | Entrepreneur

Social media is crucial for marketing, with consumers relying on it before purchasing, making trend spotting vital for success.

The "Lazy" Entrepreneur's Guide to AI: 5 Tools to Run Your Business on Autopilot | Entrepreneur

AI tools can automate tedious business tasks, increasing efficiency and profits.

Utilizing AI in business can lead to significant time savings.

Small and Medium-Sized Businesses Upbeat Despite New Uncertainties

Cautious optimism drives early-stage entrepreneurs despite external pressures.

A shift from social media to traditional marketing channels is occurring among new businesses.

Entrepreneurs express a desire for innovation while acknowledging market challenges.

Tribecca teen on mission to be top NYC Girl Scout cookie seller for fourth year in a row - this is how she rakes in the cash

Avianna Spatz, a 13-year-old Girl Scout, is a top cookie seller, using strategic locations and persuasive skills to maximize her sales.

You're sitting on a million-dollar business idea and don't even know

An inquisitive mindset is key to finding successful business ideas.

Validating business ideas is essential before committing resources.

Starting small allows for effective market testing and idea refinement.

How to Use AI for Dropshipping | ClickUp

AI can significantly enhance dropshipping success by automating tasks and optimizing strategies.

Quality content and customer experience are crucial for dropshipping in a competitive market.

6 Ways to Spot and Capitalize on Emerging Social Media Trends | Entrepreneur

Social media is crucial for marketing, with consumers relying on it before purchasing, making trend spotting vital for success.

The "Lazy" Entrepreneur's Guide to AI: 5 Tools to Run Your Business on Autopilot | Entrepreneur

AI tools can automate tedious business tasks, increasing efficiency and profits.

Utilizing AI in business can lead to significant time savings.

Small and Medium-Sized Businesses Upbeat Despite New Uncertainties

Cautious optimism drives early-stage entrepreneurs despite external pressures.

A shift from social media to traditional marketing channels is occurring among new businesses.

Entrepreneurs express a desire for innovation while acknowledging market challenges.

Tribecca teen on mission to be top NYC Girl Scout cookie seller for fourth year in a row - this is how she rakes in the cash

Avianna Spatz, a 13-year-old Girl Scout, is a top cookie seller, using strategic locations and persuasive skills to maximize her sales.

You're sitting on a million-dollar business idea and don't even know

An inquisitive mindset is key to finding successful business ideas.

Validating business ideas is essential before committing resources.

Starting small allows for effective market testing and idea refinement.

moreentrepreneurship

The American Advertising Awards Miami 2025 - a night of creative excellence

Markham Yard's campaign 'Good Karma by the Pint' effectively boosted blood donation levels post-pandemic through innovative engagement with younger audiences.

6 Research Findings That Prove 1st-Party Data Is Reshaping Personalized Shopping

Retailers need to leverage first-party data for personalization while addressing privacy concerns to effectively engage consumers.

#email-marketing

How cognitive biases influence email A/B tests | MarTech

Cognitive biases can lead to flawed A/B testing in email marketing if not recognized and managed.

How to Spend Less Time on Email Marketing - And Still Make Money | Entrepreneur

Email marketing is crucial for business success, yet many companies struggle with efficiency and effectiveness in their campaigns.

How cognitive biases influence email A/B tests | MarTech

Cognitive biases can lead to flawed A/B testing in email marketing if not recognized and managed.

How to Spend Less Time on Email Marketing - And Still Make Money | Entrepreneur

Email marketing is crucial for business success, yet many companies struggle with efficiency and effectiveness in their campaigns.

moreemail-marketing

The Future Of B2B Tech Marketing: Moving From Awareness To Influence

B2B tech marketing is shifting to influence-driven strategies emphasizing long-term engagement over short-term conversions.

Leader Spotlight: Optimizing conversions and loyalty in beauty brands, with Victoria Katsarou - LogRocket Blog

Mobile content and seamless checkout are key to building customer loyalty and driving conversions in ecommerce.

CRM Reports: Key Features, Benefits & How to Create Them

CRM reports provide actionable insights into sales and customer data to enhance business performance.

#real-estate

How To List Your Rental Property for Success

Creating an effective rental listing requires a compelling presentation, attractive visuals, and clear communication to stand out in a competitive market.

How to Get Real Estate Clients: Proven Strategies for Agents

Generating new clients is essential for a successful real estate business.

Traditional marketing methods, while effective, must be complemented with innovative strategies.

How To List Your Rental Property for Success

Creating an effective rental listing requires a compelling presentation, attractive visuals, and clear communication to stand out in a competitive market.

How to Get Real Estate Clients: Proven Strategies for Agents

Generating new clients is essential for a successful real estate business.

Traditional marketing methods, while effective, must be complemented with innovative strategies.

morereal-estate

Are attention spans really getting shorter? How should marketers respond? | MarTech

Attention spans are shortening, especially among younger audiences, necessitating changes in marketing strategies.

AI and human emotion are the building blocks of effective creative advertising

Combining generative AI with emotional creative analysis enhances marketing performance by optimizing engagement and personalizing content.

DIY trade show | A guide - London Business News | Londonlovesbusiness.com

Face-to-face marketing remains a key growth area for SMEs despite rising costs.

DIY exhibitions can be cost-effective but require significant effort and planning.

Exhibition stand rental offers a feasible alternative, balancing cost and convenience.

Why biddable CTV is the future and how publishers and media buyers alike benefit

Biddable CTV is transforming the advertising landscape, blending digital optimization with traditional TV's brand safety.

Here's what Taco Bell teased at its Live Mas LIVE 2025 fan event

Taco Bell is set to introduce exciting new menu items and celebrate significant anniversaries with innovative marketing plans.

How contextual targeting providers' pitch to brand clients and agencies has changed

Advertisers are increasingly gravitating towards contextual targeting amidst concerns over third-party cookies and ad tech issues.

How to Get a Promotion Using a 3-Step Meeting Prep Strategy | Entrepreneur

Proactive preparation in one-on-one meetings enhances communication and productivity.

Council Post: Why Geotargeted Digital Ads Matter For Home Service Providers

Geotargeting effectively connects home service providers with local customers, enhancing marketing efficiency and increasing conversion rates.

Council Post: Why Testing Before Launching Is The New Standard For Marketers And Creators

Testing campaigns pre-launch is crucial for brand success in today's fast-paced market.

Understanding emotional connection with consumers leads to better marketing outcomes.

The Secret Formula to Building Sales Funnels That Actually Convert

Sales funnels can be simple yet effective with a focus on clear, results-oriented strategies.

The structure of a sales funnel should include key stages to ensure a smooth customer journey.

Rise of alt-measurement firms shows marketers are balancing brand and performance thinking

Marketers are prioritizing brand-building while adapting to tighter budgets through improved measurement strategies.

[ Load more ]

#marketing-strategies#marketing-strategies

eLearning Industry's Guest Author Article Showcase [March 2025]

How to differentiate creators and influencers-and why it matters

The 7 Best AI Social Media Tools in 2025-Which One is the Best For You? | HackerNoon

What is User-generated Content (UGC)? Essentials for a Soaring Strategy

5 ChatGPT Images Money Making Ideas : Transform Images into Cash

How Coaches Can Repurpose Client Calls Into Viral LinkedIn Content

5 ChatGPT Prompts To Make More Money From Your Marketing Emails

How to differentiate creators and influencers-and why it matters

The 7 Best AI Social Media Tools in 2025-Which One is the Best For You? | HackerNoon

What is User-generated Content (UGC)? Essentials for a Soaring Strategy

5 ChatGPT Images Money Making Ideas : Transform Images into Cash

How Coaches Can Repurpose Client Calls Into Viral LinkedIn Content

5 ChatGPT Prompts To Make More Money From Your Marketing Emails

Percy Pig's American dream under threat as M&S responds to Trump tariffs and HFSS rules

The AI Revolution In Business: Insights From Kellogg Professor Sawhney

A martech tale of multi-channel confusion | MarTech

Inside the B2B Marketing Funnel - Everything I Know as a Marketer

The AI Revolution In Business: Insights From Kellogg Professor Sawhney

A martech tale of multi-channel confusion | MarTech

Inside the B2B Marketing Funnel - Everything I Know as a Marketer

How TikTok's new search ad format helps Eventbrite inspire event-goers

Amid ban uncertainty, TikTok's role in brands' social presences has decreased

Another Looming TikTok Ban May Impact Marketing Strategies

How TikTok's new search ad format helps Eventbrite inspire event-goers

Amid ban uncertainty, TikTok's role in brands' social presences has decreased

Another Looming TikTok Ban May Impact Marketing Strategies

Shaping Brand Experiences with VR & AR: Lessons from Gaming

Quest developers are joining forces to solve the 'VR visibility crisis'

Shaping Brand Experiences with VR & AR: Lessons from Gaming

Quest developers are joining forces to solve the 'VR visibility crisis'

New Ecommerce Tools: April 3, 2025

AI and email marketing: All hype or real game-changer? | MarTech

New Ecommerce Tools: April 3, 2025

AI and email marketing: All hype or real game-changer? | MarTech

Meta's VP of Analytics Announces New Book on Ads Approaches

Meta's VP of Analytics Announces New Book on Meta Ads Approaches

Marketing Like a Castaway

Snapchat Shares Insights into Effective Branded Content Approaches

The Top 25 Content Marketing Tools to Try in 2025

Proprietary tools give marketing teams the all-important edge

Meta's VP of Analytics Announces New Book on Ads Approaches

Meta's VP of Analytics Announces New Book on Meta Ads Approaches

Marketing Like a Castaway

Snapchat Shares Insights into Effective Branded Content Approaches

The Top 25 Content Marketing Tools to Try in 2025

Proprietary tools give marketing teams the all-important edge

4 Ways To Build Referrals And Increase Sales

How partnerships and networking can help grow small business

Posting For Millions: The New Marketing Playbook For Silicon Valley

Clicks to Clients: How to Define your Ideal Photography Client

Spotify Unveils New Advertising Tools at First Advance Event

Feel Like Your Business Is Destined to Stay Small? Here's How to Unlock Explosive Growth. | Entrepreneur

4 Ways To Build Referrals And Increase Sales

How partnerships and networking can help grow small business

Posting For Millions: The New Marketing Playbook For Silicon Valley

Clicks to Clients: How to Define your Ideal Photography Client

Spotify Unveils New Advertising Tools at First Advance Event

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