#brand-recognition

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fromClickUp
4 days ago

What Is Brand Recognition and How to Build It | ClickUp

Remember the last time you saw a bright red can in a vending machine and immediately knew it was Coca-Cola without even looking at the logo? Or when you heard that "tudum" sound from a friend's laptop and realized in a split second that they were watching Netflix? Instant familiarity. While every brand aims for this level of brand recognition, it's elusive, built over years of hard work. But what if we told you there are strategies that can help accelerate the process? Curious how?
Marketing
Food & drink
fromBuzzFeed
3 weeks ago

If You Can Score Above 83% On This 14-Question Cereal Quiz, You're Absolutely A Food Genius

A photo-based challenge to identify children's cereals tests reliance on colorful packaging and considers regional availability of popular cereals.
fromFast Company
2 months ago

From Bikini Bottom to the top: Inside SpongeBob's pop culture reign

SpongeBob SquarePants has achieved brand recognition similar to cultural icons like Mickey Mouse and Looney Tunes, becoming a powerful $16 billion global brand.
Digital life
fromCreative Bloq
2 months ago

Bank "steals" famous logos in genius ad campaign

TD Bank's 'Own A Piece of It' campaign cleverly uses cutouts to feature iconic brand logos, promoting fractional investing while navigating copyright laws.
Marketing
E-Commerce
fromThe Drum
3 months ago

AI is reshaping SEO, and brand is the answer

People trust brands, and Google has responded to AI spam by prioritizing user behavior signals.
#cannabis
fromSocial Media Today
4 months ago

TikTok Rolls Out New Badges to Highlight Seller Performance

The new badges will appear across content, so you might notice them popping up on LIVEs, product detail pages, short videos, and in search. This seamless integration into every part of the platform will help us elevate the shopper experience.
Social media marketing
Marketing tech
fromCreative Bloq
4 months ago

5 things you need to know about sonic branding

Sonic branding presents significant potential for brands.
Many brands struggle with sound recognition and attribution.
Homogeneity in sounds leads to missed branding opportunities.
Media industry
fromFast Company
6 months ago

Considering applying for Fast Company's Brands That Matter? Here are 3 reasons to apply now

Cultural relevance is a key metric for brand success.
Brands are encouraged to apply for recognition in the 'Brands That Matter' initiative.
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