#consumer-experience

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#influencer-marketing
Social media marketing
fromThe US Sun
3 months ago

Vita Coco shifts PR strategy with community-centered pop-up

Vita Coco shifted its marketing strategy from influencer gifting to community-driven engagement, addressing public discontent with extravagant PR tactics.
Marketing tech
fromAdweek
13 hours ago

Clinique's Truth Over Trend Strategy With Christie Sclater

Clinique leads by maintaining its dermatological roots while adapting to modern marketing trends.
Influencer marketing significantly outperforms traditional advertising in sales and audience retention.
Social media marketing
fromThe US Sun
3 months ago

Vita Coco shifts PR strategy with community-centered pop-up

Vita Coco shifted its marketing strategy from influencer gifting to community-driven engagement, addressing public discontent with extravagant PR tactics.
Marketing tech
fromAdweek
13 hours ago

Clinique's Truth Over Trend Strategy With Christie Sclater

Clinique leads by maintaining its dermatological roots while adapting to modern marketing trends.
Influencer marketing significantly outperforms traditional advertising in sales and audience retention.
fromLogRocket Blog
1 day ago

Leader Spotlight: Meeting healthcare consumers where they are, with Aditya Raju - LogRocket Blog

My approach has always been to start with deep audience segmentation in these organizations. This moves beyond basic demographics and focuses more on nuanced consumer needs.
Healthcare
Travel
fromMedium
1 day ago

How airlines trick you into paying more

Budget airlines' hidden fees drastically inflate ticket prices, making air travel more expensive than advertised.
#cannabis
fromHeybike
2 weeks ago

Feel the Thrill: Test Ride Heybike's New Ebikes in Florida and New Mexico

Test rides of electric bikes are crucial before making a purchase because you can experience the bike's performance, comfort, and overall ride quality firsthand.
Bicycling
fromThe Drum
3 days ago

Reap the rewards of synchronized commerce

Working in silos can lead to fragmented experiences, inefficiencies, and lost revenue, underscoring the need for synchronized commerce across all facets of retail operations.
Marketing tech
Marketing tech
fromEntrepreneur
4 days ago

Why Conversational Commerce is the Future of Shopping | Entrepreneur

Conversational commerce revolutionizes consumer-brand interactions, making shopping intuitive and personalized through voice assistants and chatbots.
Fashion & style
fromElite Traveler
5 days ago

The Flagship Revivals Leading Luxury Retail's Return to New York

New York's luxury retail is revitalizing through experiential retail focusing on design and customer experience.
#electric-vehicles
fromBusiness Insider
5 days ago
Toronto startup

I swapped my Tesla for a BYD after getting frustrated with Elon Musk. It was the right decision, but there are some things I miss.

fromBusiness Insider
2 months ago
London startup

I bought a Tesla for its safety and technology. Strangers have mocked me for supporting Elon Musk, but that won't stop me from buying another one.

fromWIRED
2 weeks ago
Toronto startup

What the Polestar 4 Lacks in Rear Windows It Makes Up in Personality

fromBusiness Insider
5 days ago
Toronto startup

I swapped my Tesla for a BYD after getting frustrated with Elon Musk. It was the right decision, but there are some things I miss.

fromBusiness Insider
2 months ago
London startup

I bought a Tesla for its safety and technology. Strangers have mocked me for supporting Elon Musk, but that won't stop me from buying another one.

fromWIRED
2 weeks ago
Toronto startup

What the Polestar 4 Lacks in Rear Windows It Makes Up in Personality

#fashion
Fashion & style
fromWho What Wear
2 weeks ago

Downtown's Out-Uptown's In: Come Shopping With Me at Kallmeyer, Khaite, and Toteme

Uptown's shopping experience on Madison Avenue is quieter and more refined than downtown's, featuring luxury stores it is worth visiting.
Wearables
fromanalyticsindiamag.com
1 week ago

Glance Launches AI Shopping App to Enhance Consumer Experience | AIM

Glance AI revolutionizes online shopping with personalized AI-generated fashion recommendations based on user selfies.
Fashion & style
fromWho What Wear
2 weeks ago

Downtown's Out-Uptown's In: Come Shopping With Me at Kallmeyer, Khaite, and Toteme

Uptown's shopping experience on Madison Avenue is quieter and more refined than downtown's, featuring luxury stores it is worth visiting.
Wearables
fromanalyticsindiamag.com
1 week ago

Glance Launches AI Shopping App to Enhance Consumer Experience | AIM

Glance AI revolutionizes online shopping with personalized AI-generated fashion recommendations based on user selfies.
#branding
fromHubspot
1 month ago
Artificial intelligence

Using AI to Get Your Business Branding Right - My Favorite Tips and Tools

fromHubspot
1 month ago
Artificial intelligence

Using AI to Get Your Business Branding Right - My Favorite Tips and Tools

#retail
London
fromwww.standard.co.uk
1 month ago

Ikea superfan travels 194 miles to be one of first customers of new Oxford Circus store

Vicky Dawson represents Ikea's loyal fanbase, demonstrating their lasting impact and cultural significance through personal experience and community attachment.
London
fromwww.standard.co.uk
1 month ago

Ikea superfan travels 194 miles to be one of first customers of new Oxford Circus store

Vicky Dawson represents Ikea's loyal fanbase, demonstrating their lasting impact and cultural significance through personal experience and community attachment.
fromPolygon
2 weeks ago

Max to become HBO Max again lol

With the course we are on and strong momentum we are enjoying, we believe HBO Max far better represents our current consumer proposition,
DC food
#food-safety
#e-commerce
Marketing tech
fromThe Drum
3 months ago

E-commerce: Innovations and trends in content management and customer experiences

Businesses must adapt quickly to e-commerce trends and ensure seamless content experiences throughout the buyer journey.
Marketing tech
fromWWD
2 months ago

Technology Is Creating a More Seamless Experience, So Why Is Consumer Confidence Waning?

Consumers expect generative AI to enhance their shopping experiences significantly.
E-Commerce
fromThe Drum
3 months ago

CPG food and drink brands must embrace total commerce

CPG brands must adapt to a rapidly changing retail landscape by enhancing online presence and consumer experience.
Fashion & style
fromNew York Post
3 weeks ago

Exclusive | These women sold thousands worth of designer clothing to a Vogue-backed NYC consignment shop - and say they never got paid or saw them again

Monica Suk regrets selling designer clothes through Dora Maar after the company shut down, leaving her without compensation or support.
Marketing tech
fromThe Drum
3 months ago

E-commerce: Innovations and trends in content management and customer experiences

Businesses must adapt quickly to e-commerce trends and ensure seamless content experiences throughout the buyer journey.
Marketing tech
fromWWD
2 months ago

Technology Is Creating a More Seamless Experience, So Why Is Consumer Confidence Waning?

Consumers expect generative AI to enhance their shopping experiences significantly.
E-Commerce
fromThe Drum
3 months ago

CPG food and drink brands must embrace total commerce

CPG brands must adapt to a rapidly changing retail landscape by enhancing online presence and consumer experience.
Fashion & style
fromNew York Post
3 weeks ago

Exclusive | These women sold thousands worth of designer clothing to a Vogue-backed NYC consignment shop - and say they never got paid or saw them again

Monica Suk regrets selling designer clothes through Dora Maar after the company shut down, leaving her without compensation or support.
#sustainability
fromMarTech
1 month ago
Marketing tech

Smart appliances are great for marketers, if they're useful for consumers | MarTech

fromMarTech
1 month ago
Marketing tech

Smart appliances are great for marketers, if they're useful for consumers | MarTech

fromBusiness Insider
1 month ago

I slept in luxury hotels and ate at high-end restaurants for free as a mystery shopper. I quit after 11 years, but it was worth it.

Treating myself to a night out or a day snowboarding felt out of reach, and I couldn't imagine any way around it until I saw an ad for secret shopping.
London food
#technology
Digital life
fromBuzzFeed
2 months ago

Here's Why Self-Checkout Isn't The Convenient Timesaver We All Thought It'd Be

Self-checkouts are perceived as faster by consumers but often take longer and lead to numerous frustrations.
Digital life
fromBuzzFeed
2 months ago

Here's Why Self-Checkout Isn't The Convenient Timesaver We All Thought It'd Be

Self-checkouts are perceived as faster by consumers but often take longer and lead to numerous frustrations.
fromsilive
1 month ago

Staten Island's first BJ's draws even bigger crowds day after grand opening

It was packed. People were very courteous. Things were organized and the cashiers were very helpful.
New York Islanders
fromwww.newsshopper.co.uk
1 month ago

Man accidentally charged 800 for bottle of water at London corner shop

It was a bit crazy when we first noticed. We realised what had happened pretty quickly and knew it was just an accident. So, to be fair, it was pretty funny.
London startup
#brand-engagement
Social media marketing
fromDigiday
2 months ago

How marketers at FX, Paramount and Criterion feel about experiential at SXSW

Experiential marketing has shifted from mere relevance to fostering deeper consumer interactions and brand love, especially post-pandemic.
Social media marketing
fromDigiday
2 months ago

How marketers at FX, Paramount and Criterion feel about experiential at SXSW

Experiential marketing has shifted from mere relevance to fostering deeper consumer interactions and brand love, especially post-pandemic.
#shopping
fromBuzzFeed
4 months ago
Miscellaneous

Once You Buy These 41 Home Products, You Won't Believe You're Still In Your Own House

fromBuzzFeed
4 months ago
Miscellaneous

Once You Buy These 41 Home Products, You Won't Believe You're Still In Your Own House

fromTasting Table
1 month ago

Chain Vs Franchise Restaurants: Is There A Difference? - Tasting Table

The key distinction between chain restaurants and franchises lies in ownership and operational control; chain eateries are corporate-owned, while franchises feature independent operators.
Dining
fromRemodelista
1 month ago

Easy Like Sunday Morning: Five Clever Finds from a New-to-Us Furniture Co. - Remodelista

Furniture shopping can be overwhelming," says Canada-based furniture co. Sundays. "We do things differently. We curate a small collection of truly great pieces, so every choice is a good one."
Food & drink
#customer-service
Artificial intelligence
fromIndependent
3 months ago

Adrian Weckler: I nearly missed my flight from Miami to Dublin because of AI. Why are customer service bots so utterly incompetent?

Artificial intelligence in customer support often fails to meet the needs of consumers during critical situations.
Artificial intelligence
fromIndependent
3 months ago

Adrian Weckler: I nearly missed my flight from Miami to Dublin because of AI. Why are customer service bots so utterly incompetent?

Artificial intelligence in customer support often fails to meet the needs of consumers during critical situations.
#business-strategy
Marketing tech
fromForbes
2 months ago

'Not A Tax': How Sam's Club Is Fixing Retail Media's Trust Problem

Retail media investments have become obligatory for brands, resembling a tax, but Sam's Club aims to reshape this narrative under Harvey Ma's leadership.
Marketing tech
fromForbes
2 months ago

'Not A Tax': How Sam's Club Is Fixing Retail Media's Trust Problem

Retail media investments have become obligatory for brands, resembling a tax, but Sam's Club aims to reshape this narrative under Harvey Ma's leadership.
Silicon Valley food
fromFuturism
2 months ago

Taco Bell Piles on More AI While Customers Plead "Just Bring Back The Enchirito"

Artificial intelligence is increasingly infiltrating everyday life, including the fast food industry, raising concerns about consumer experience and worker surveillance.
fromWhoWhatWear
2 months ago

My Mom Won't Stop Stealing My Mascara and Lip Balm-Here's Why

Tilt Beauty is the first beauty brand to receive The Arthritis Foundation’s Ease of Use Certification, making it particularly appealing for consumers with arthritis.
Mental health
Marketing tech
fromExchangewire
2 months ago

What's Really Powering Ad Tech in 2025? Insights from Women at the Forefront - ExchangeWire.com

The integration of AI-driven solutions is transforming ad tech by enhancing consumer engagement and ensuring more relevant advertising experiences.
Miami food
fromMiami Herald
3 months ago

What did Publix supermarkets look like before the days of Pub Subs? See for yourself

Publix, Florida's signature grocery store, elicits mixed feelings about nostalgia and modern pricing.
DC food
fromTime Out New York
3 months ago

Capital One opened a cafe in Columbus Circle that looks just like a bank

Capital One has launched over 55 cafes nationwide, blending banking services with coffee shop culture to enhance customer engagement.
US news
fromwww.npr.org
3 months ago

Tell us your story about car insurance premiums

Car insurance premiums are rising significantly, impacting household budgets amid inflation.
Coffee
fromTasting Table
3 months ago

Starbucks Vs Dutch Bros: Who Makes The Better Coffee? - Tasting Table

Starbucks and Dutch Bros provide distinctly different coffee experiences, impacting customer satisfaction and preference.
Growth hacking
fromEntrepreneur
3 months ago

How Uniting Industry Stakeholders Can Propel Your Business - And How I Did It | Entrepreneur

Collaboration beyond traditional boundaries drives significant breakthroughs in fragmented industries.
Coffee
fromEater
3 months ago

Most Hot Chocolate Sucks. Make It at Home Instead.

Good hot chocolate is hard to find commercially, but easy to make at home.
fromBusiness Insider
4 months ago

At 55 years old, Sephora is getting a facelift

Sephora's CEO Artemis Patrick shared that the redesign aims to provide a consistent consumer experience across all North American stores. This project is the company's largest capital undertaking in history.
Miscellaneous
fromBusiness Insider
5 months ago

I went to HomeGoods for some last-minute holiday gifts, and the selection was overwhelming

I went on December 23 and was surprised to see how much inventory was left. It was crowded, but it wasn't stifling with no empty shelves.
Miscellaneous
fromMarTech
5 months ago

5 essential priorities for marketers in 2025 | MarTech

AI is transforming how marketers work, enabling faster, smarter, and more effective decision-making. It's about enabling teams to focus on strategy, creativity, and impact.
Marketing
Cars
fromZDNET
5 months ago

You can buy a car on Amazon now - and score $2,300 in gift cards

Amazon now allows users to purchase new Hyundai vehicles directly through its platform, aiming to streamline the car-buying experience.
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