#food-misinformation

#food-misinformation

Researchers found that 52% of ADHD-related videos and 41% of autism videos on TikTok were inaccurate, highlighting a significant issue with misinformation on social media platforms.

You may have heard that organic vegetables are right-wing now. That raw milk is the gateway to MAGA. That supplements are for fascists. You may be unsure just how this happened. It seems like only yesterday that vegetables were for hippies; that eco-communists-not MAHA momfluencers-were spreading the good word of pesticide-free potatoes.

Most days, an email lands in my inbox with the promise to amplify my growth-my newsletter subscribers, the reach of my podcasts, the number of client leads, etc. I've gotten used to random people pitching me on their services, and some of the messages expertly prey on my insecurities as a business owner ("you're leaving so much on the table," et al.). I never answer any of them, but I sometimes wonder which ones might actually be legit.

The average American checks their phone over 140 times a day, clocking an average of 4.5 hours of daily use, with 57% of people admitting they're "addicted" to their phone. Tech companies, influencers, and other content creators compete for all that attention, which has incentivized the rise of misinformation. Considering this challenging information landscape, strong critical reading skills are as relevant and necessary as they've ever been.

AI firms were rapidly emerging as the new gatekeepers of the internet and intervention was needed to create a healthy AI news environment. It recommended standardised labels for AI-generated news, showing what information had been used to create those answers, including peer-reviewed studies and articles from professional news organisations. It also urged the establishment of a licensing regime in the UK allowing publishers to negotiate with tech companies over the use of their content in AI news.

One of Simon Clark's most popular TikTok videos begins with him playing the part of a clueless climate contrarian. Adopting the overconfident tone that is common among social-media influencers, he proclaims: "Renewables are a scam!" Cut to the real Clark, who has a PhD in stratospheric dynamics and uses the handle @simonoxfphys, as he dismantles several myths about renewable energy using a deadpan style and a torrent of charts. The video, with almost 180,000 views, is an effort to fight misinformation by meeting people where they are, he says.

I'm thrilled I did, and my learning curve was vertical in this page-turning work that "offers a hopeful and rigorously researched exploration of how science, policy, and industry can work together to satisfy the world's soaring demand for meat, while building a healthier and more sustainable world." There is nothing "radical" about what likely will become a classic, one that is already endorsed by experts in global hunger, global health, climate change, and food security.

The industry's attempts to educate consumers "[seem] to largely have gone unheard," Amy Mitchell, then Pew's director of journalism research (she now heads the Center for News, Technology, and Innovation) said in a briefing at the time. "There's really a disconnect there between the public's knowledge and understanding about the industry and how it's functioning, compared with what we see in headlines day in and day out about budget cuts and revenue declines."