#mobile-monetization

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#rewarded-advertising #mobile-gaming #loyalty-programs #ad-networks #mobile-advertising #social-commerce
Marketing tech
fromGamesBeat
1 week ago

Mistplay Audience Network launches, marking a major expansion in rewarded advertising

Mistplay launched the Mistplay Audience Network to scale rewarded advertising by unifying owned inventory with acquired supply across a curated mobile app ecosystem.
fromPCMAG
11 years ago

Facebook Nails Advertising, But Can it Sell Actual Stuff?

Facebook will announce its second quarter earnings today, and the social giant appears to have solved its mobile problems. When Facebook launched its IPO two years ago, it was criticized for not having a clear mobile strategy. Just two years later, more than half of the firm's revenue comes from mobile ad sales and its stock is approaching an all-time high. Now that is has figured out mobile, it is moving on to an even more lucrative segment: commerce.
E-Commerce
Marketing tech
fromTalkMarkets
5 months ago

AppLovin Corporation Nears 52-Week High On AI Ad-Tech Momentum

AppLovin's stock rally reflects strong AI-driven ad-tech momentum, a bullish Trade Engine Score, and high growth potential if execution and margins improve.
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