What Comes After a Brand Hits $100 Million in Sales?
Fashion brands face increasing challenges after reaching $100 million, including finding new customers and diversifying sales channels while maintaining early success qualities.
This Holiday Season, HackerNoon is at Your Service | HackerNoon
HackerNoon simplifies content marketing with self-service tools and discounts, especially useful during the festive season for brand growth.
Why Olipop taps key cultural moments for its marketing strategy
Olipop tailored its marketing approach by creating region-specific campaigns that leverage cultural moments and comprehensive media strategies to engage effectively.
The power of social media: Why it's key to building a successful business - London Business News | Londonlovesbusiness.com
Social media is essential for brand growth, enabling businesses to authentically connect with customers and foster trust.
Chasing U.S. growth, Tony's Chocolonely focuses on a retail media and social blend
Tony's Chocolonely thrives on a smaller marketing budget, focusing on strategic and precise investments to elevate brand presence against larger competition.
Kellanova expands partnership with IPG to accelerate brand growth
Kellanova partners with IPG for global creative and marketing support.
Brand Growth: How to Develop a Brand Growth Strategy (2024) - Shopify
Brand growth involves increasing market share and awareness while fostering customer loyalty through strategies like new product development.
What does brand purpose really mean in 2024? 20 of the world's top CMOs on how they answer that question
Brand purpose is a divisive concept with varying interpretations.
Brand purpose should focus on why the brand matters to people.
Why Olipop taps key cultural moments for its marketing strategy
Olipop tailored its marketing approach by creating region-specific campaigns that leverage cultural moments and comprehensive media strategies to engage effectively.
The power of social media: Why it's key to building a successful business - London Business News | Londonlovesbusiness.com
Social media is essential for brand growth, enabling businesses to authentically connect with customers and foster trust.
Chasing U.S. growth, Tony's Chocolonely focuses on a retail media and social blend
Tony's Chocolonely thrives on a smaller marketing budget, focusing on strategic and precise investments to elevate brand presence against larger competition.
Kellanova expands partnership with IPG to accelerate brand growth
Kellanova partners with IPG for global creative and marketing support.
Brand Growth: How to Develop a Brand Growth Strategy (2024) - Shopify
Brand growth involves increasing market share and awareness while fostering customer loyalty through strategies like new product development.
What does brand purpose really mean in 2024? 20 of the world's top CMOs on how they answer that question
Brand purpose is a divisive concept with varying interpretations.
Brand purpose should focus on why the brand matters to people.
Becoming a social-media influencer involves consistent posting and varied content.
Entrepreneurs are leveraging social media for success.
Scaling Indie Beauty Using Big Brand Expertise With Versed
Big Experience for Small Businesses: The power of merging big-brand expertise with indie brand agility to foster growth and innovation.
From Top to Bottom: Insights into navigating full-funnel marketing strategies for emerging beauty brands in today's digital and retail environment.
The Importance of Human Touch: Authenticity and strategic risk-taking in building successful beauty brands.
From Kitchen Family Meal to Nationwide Hummus Brand: How to Turn Passion Into Profit (2024) - Shopify
Little Sesame's success illustrates how a simple idea can grow into a national brand through incremental testing and genuine customer feedback.
How a College Project Became a $100 Million Luxury Brand | Entrepreneur
REPRESENT, started as a college project in 2010, has grown into a $100 million brand with diverse offerings, highlighting British craftsmanship and design.
Free Webinar | July 10: How to Get Your Products Sold in Stores | Entrepreneur
Learn strategies from Ross MacKay on placing products in retail stores successfully.
How to become an influencer and make money
Becoming a social-media influencer involves consistent posting and varied content.
Entrepreneurs are leveraging social media for success.
Scaling Indie Beauty Using Big Brand Expertise With Versed
Big Experience for Small Businesses: The power of merging big-brand expertise with indie brand agility to foster growth and innovation.
From Top to Bottom: Insights into navigating full-funnel marketing strategies for emerging beauty brands in today's digital and retail environment.
The Importance of Human Touch: Authenticity and strategic risk-taking in building successful beauty brands.
From Kitchen Family Meal to Nationwide Hummus Brand: How to Turn Passion Into Profit (2024) - Shopify
Little Sesame's success illustrates how a simple idea can grow into a national brand through incremental testing and genuine customer feedback.
How a College Project Became a $100 Million Luxury Brand | Entrepreneur
REPRESENT, started as a college project in 2010, has grown into a $100 million brand with diverse offerings, highlighting British craftsmanship and design.
Free Webinar | July 10: How to Get Your Products Sold in Stores | Entrepreneur
Learn strategies from Ross MacKay on placing products in retail stores successfully.
Council Post: The Rise Of Short-Form Videos-And How To Integrate Them Into Your UX/UI
Short-form videos are now vital marketing tools, with brands seeing substantial engagement and growth through their effective use in audience connection.
Growth is slowing for brand TikTok accounts as platform matures: 3 key trends
Maturing TikTok market leads to slower growth rates for larger accounts.
Brands should prioritize engagement over just follower count.
Content virality can happen for accounts of any size.
Council Post: The Rise Of Short-Form Videos-And How To Integrate Them Into Your UX/UI
Short-form videos are now vital marketing tools, with brands seeing substantial engagement and growth through their effective use in audience connection.
Growth is slowing for brand TikTok accounts as platform matures: 3 key trends
Maturing TikTok market leads to slower growth rates for larger accounts.
Brands should prioritize engagement over just follower count.
Content virality can happen for accounts of any size.
Faire throws its hat into the retail media ring with first 'Promoted' ads
Faire launches Promoted Listings to support the growth of smaller brands in wholesale retail.
The advertising tool aims to connect small brands with retailers and enhance visibility.
Job Vacancy: Video Creator & Growth Hacker (m/w/d) - Schwerpunkt Meta / Tiktok Ads // Dick Johnson GmbH | Marketing & Communications Jobs | Berlin Startup Jobs
E-Commerce brand Dick Johnson focuses on men's grooming for stylish looks and confidence.
Success attributed to not taking themselves too seriously, incorporating humor, and recent growth through TikTok and Meta Ads.
Faire throws its hat into the retail media ring with first 'Promoted' ads
Faire launches Promoted Listings to support the growth of smaller brands in wholesale retail.
The advertising tool aims to connect small brands with retailers and enhance visibility.
Job Vacancy: Video Creator & Growth Hacker (m/w/d) - Schwerpunkt Meta / Tiktok Ads // Dick Johnson GmbH | Marketing & Communications Jobs | Berlin Startup Jobs
E-Commerce brand Dick Johnson focuses on men's grooming for stylish looks and confidence.
Success attributed to not taking themselves too seriously, incorporating humor, and recent growth through TikTok and Meta Ads.
The Folklore Raises $3.4M for its Wholesale Marketplace That Connects Emerging Brands to Retailers
Retail partnerships and in-store presence crucial for emerging brands
beehiiv x Atria: How to Make Winning Newsletter Ads With AI
Newsletter ads can help reach targeted, engaged audiences and build trust for effective advertising.
J.M. Smucker's CMO on what she's learned about refreshing 'dusty' brands
The 'Power of One' marketing model by J.M. Smucker helped boost brand growth significantly.
Why authenticity reigns over brand claims and influencer chatter
Trendjacking is capitalizing on existing trends for brand growth
Authenticity is key for successful trendjacking
Variety Promotes Rachel Seo to Social Media Editor
Rachel Seo promoted to Social Media Editor at Variety for her significant contributions to brand growth and editorial activity on major platforms.
Seo led team in expanding Variety's social media presence to over 12 million followers, demonstrating expertise in engagement and editorial strategies.
Simply Spiked kicks off 2024 with release of Limeade line
Simply Spiked, manufactured by Molson Coors, is launching Simply Spiked Limeade, a line of zesty limeade flavors made with real fruit juice.
Limeade is a popular flavor, ranking third after tea and lemonade in alternative beverages.
Pep Talk: "...the (City) brand is worldwide,"
Manchester City's brand has grown worldwide in the last 20 years.
Pep Guardiola expresses support for Sven-Göran Eriksson.
5 ChatGPT Prompts To Skyrocket Your Personal Brand And Digital Reach
Building a personal brand can reduce marketing costs to zero and help a business grow exponentially.