#brand-heritage

#brand-heritage

Burberry's Check - sometimes called the Nova - has become synonymous with that British brand's identity in popular consciousness. It was introduced in the 1920s as a lining to Burberry's already emblematic trench coat, actually just one of a spectrum of tartans and plaids then in use. By the 1960s, customers were coming and specifically asking for coats sporting the beige, black and scarlet crosshatch at Burberry's Haymarket flagship in London.

"If the last few days have shown us anything, it's how deeply people care about Cracker Barrel. We're truly grateful for your heartfelt voices,"

Restaurant chain Pizza Hut has announced a new logo design for its branches in the UK, Canada and some other markets. The new look moves away from the round background (below) - presumably meant to evoke a pizza - and has echoes of an older design originally introduced in the 1970s, which is still used in the US today. The refreshed brand retains the iconic 'hut' element of the design, and, like some previous versions, uses an italicised fonts.