#logo-redesign

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#branding
fromFortune
18 hours ago
Marketing

Cracker Barrel's first rebrand in nearly 50 years backfired. The company's stock lost nearly $100 million after introducing a more minimalist look

fromFortune
18 hours ago
Marketing

Cracker Barrel's first rebrand in nearly 50 years backfired. The company's stock lost nearly $100 million after introducing a more minimalist look

#cracker-barrel
fromCreative Bloq
1 day ago

Pizza Hut's new logo is baked to perfection

Restaurant chain Pizza Hut has announced a new logo design for its branches in the UK, Canada and some other markets. The new look moves away from the round background (below) - presumably meant to evoke a pizza - and has echoes of an older design originally introduced in the 1970s, which is still used in the US today. The refreshed brand retains the iconic 'hut' element of the design, and, like some previous versions, uses an italicised fonts.
Marketing
Food & drink
fromBusiness Insider
1 day ago

Steak 'n Shake is not happy about Cracker Barrel's new look

Steak 'n Shake criticized Cracker Barrel's simplified logo as erasing the brand's heritage and personality.
fromTasting Table
2 days ago

Cracker Barrel's Logo Just Underwent A Major Change You'll Notice Instantly - Tasting Table

Cracker Barrel modernized its brand—new minimalist logo, store remodels, packaging and color updates—while preserving country hospitality and menu classics.
fromFast Company
1 month ago

After almost 20 years, Goodreads has a new logo fit for Booktok

Goodreads has redesigned its logo to align with current book community aesthetics.
fromCreative Bloq
1 month ago

Football fans say this disastrous logo redesign is making them look ridiculous

"It represents cosmic nothingness, and it's making us look ridiculous through all of Italy," one fan wrote on Instagram. "Everything that stood for Livorno has been removed."
Soccer (FIFA)
fromCreative Bloq
1 month ago

Google Gemini's subtle logo change finally feels on brand

Since its launch back in 2023, Gemini has always felt a little estranged from the Google brand due to its contemporary design, but thanks to a little revamp, it finally feels like part of the family.
Design
fromCreative Bloq
2 months ago

NBA fans slam Orlando Magic's lacklustre "corporate" logo

Orlando Magic's rebrand divides fans, many feeling the new design is too safe and lacks uniqueness.
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