Podcast
fromTNW | Business
19 hours agoSpotify and Netflix sign Jay Shetty in $100M podcast deal
Jay Shetty’s On Purpose video podcast will debut exclusively on Spotify and Netflix on 13 July under a deal worth up to $100 million.
Execs have insisted Netflix is superior to YouTube while also making it clear they're open to deals with its stars. "We're looking for the next generation of great creators, and we're looking everywhere," co-CEO Ted Sarandos said in April. It's not just talk. Netflix has done deals with star creators, including kids entertainer Ms. Rachel, The Sidemen, and, most recently, science educator Mark Rober.