#mrbeast

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Venture
fromFast Company
8 hours ago

Banking with MrBeast?

MrBeast filed a U.S. trademark for MrBeast Financial proposing a mobile app and online services for banking, financial advisory, and crypto exchange.
fromBusiness Insider
2 days ago

YouTube star MrBeast lays groundwork to get into financial services, including crypto

MrBeast, who built a brand on stunt videos featuring cash giveaways, wants to help his fans manage their money. The application, filed with the US Trademark and Patent Office on October 13, lists plans for a "mobile app and online services for a range of banking, financial advisory, crypto exchange, and other services." It would exist under the "MrBeast Financial" brand.
Venture
Artificial intelligence
fromFuturism
1 week ago

MrBeast Concerned That AI Slop Will Put Him Out of Business

MrBeast fears AI-generated videos that replicate his large-scale stunt format could threaten YouTube creators' livelihoods as photorealistic generative tools spread.
Artificial intelligence
fromBusiness Insider
1 week ago

MrBeast calls out AI as a threat to YouTubers' livelihoods: 'Scary times'

AI-generated videos risk undermining creators' livelihoods on YouTube as tools make realistic, instantly produced content indistinguishable from human-made videos.
fromBusiness Insider
1 week ago

MrBeast 'vibe checks' new hires because working for the YouTuber isn't for everyone

Before committing to working at his Greenville, North Carolina production studio, MrBeast, whose real name is Jimmy Donaldson, starts some workers on roughly three-month contracts. During that trial period, internally called a vibe check, the company gives staffers an apartment and a rental car so they can focus on work without worrying about relocation. The objective is to "ensure you don't uproot your entire life and move to Greenville, North Carolina, and not work out," a former MrBeast staffer said.
Media industry
#youtube
fromTechCrunch
2 weeks ago
Business

YouTubers aren't relying on ad revenue anymore -- here's how some are diversifying | TechCrunch

US politics
fromwww.theguardian.com
4 months ago

Six great reads: the world's biggest YouTube star, a missing twin and a way to understand polarisation

MrBeast exemplifies modern popular culture, regarded as a unique genius despite the potentially degraded nature of his video content.
fromTechCrunch
2 weeks ago
Business

YouTubers aren't relying on ad revenue anymore -- here's how some are diversifying | TechCrunch

fromFuturism
2 weeks ago

MrBeast Refuses to Apologize After Tying Man Up Inside Burning House

As any sixth grade boy can tell you, Jimmy "MrBeast" Donaldson isn't exactly a subtle guy. In just a few short years, he's gone from an unknown streamer to YouTube's first ever billionaire, leveraging the promise of life-changing wealth to entice people into becoming test subjects for his Machiavellian productions. It's a winning - if highly controversial - formula. Donaldson's latest stunt, however, managed to rattle even his most prepubescent fans.
Social media marketing
Media industry
fromBusiness Insider
2 weeks ago

Want to work for MrBeast? Get ready for a Greenville 'vibe check'

MrBeast relocated major YouTube production to Greenville, North Carolina, requiring many creative staff to move to a college town with a workplace-centered social scene.
Media industry
fromKotaku
2 weeks ago

MrBeast Promises Latest Grotesque YouTube Stunt Was Completely Safe

James "MrBeast" Donaldson staged a flame-filled challenge offering cash prizes, claimed professional safety testing and ventilation, and drew massive views and controversy over risks.
#philanthropy
fromFast Company
6 months ago
Social media marketing

'I would get way more views if I didn't help thousands of people': MrBeast defends his philanthropyascontent strategy

fromFast Company
6 months ago
Social media marketing

'I would get way more views if I didn't help thousands of people': MrBeast defends his philanthropyascontent strategy

fromFortune
3 weeks ago

Before hiring his now-CEO, MrBeast insisted the Silicon Valley investor met his mom | Fortune

MrBeast, aka Jimmy Donaldson, sought his mother's reaction before appointing Silicon Valley veteran Jeff Housenbold as CEO of his business empire. The move allows Donaldson to focus on content creation, though he has cautioned fans not to view his success as typical, warning most aspiring creators won't achieve the same outcome. YouTube star MrBeast makes no attempt to hide the fact that his mom is one of the most important people to have on board when it comes to his business and financial decisions.
Business
Soccer (FIFA)
fromWIRED
3 weeks ago

The NFL Goes MrBeast Mode

YouTube's first global live NFL broadcast used top creators, notably MrBeast, to target younger international audiences while blending entertainment and traditional sports presentation.
Film
fromKotaku
1 month ago

New Tron 3 Ad Features Mr. Beast And Folks, I'm So Tired - Kotaku

Promotional reliance on Mr. Beast and Jared Leto’s casting deepens fan fatigue and skepticism toward Tron: Ares and its marketing choices.
#mvno
fromFortune
1 month ago
Venture

YouTube star MrBeast reportedly wants to make a phone company-problem is, half of his core demographic doesn't pay for their own phone bills

fromFortune
1 month ago
Venture

YouTube star MrBeast reportedly wants to make a phone company-problem is, half of his core demographic doesn't pay for their own phone bills

#caleb-hearon
Business
fromBusiness Insider
1 month ago

MrBeast built YouTube's biggest brand. Can he turn a profit?

MrBeast's Beast Industries is shifting from extravagant, loss-producing content to a disciplined, profit-focused model under CEO Jeffrey Housenbold.
fromKotaku
2 months ago

MrBeast Wants To Recreate Hunger Games In Real Life

"I think that would absolutely crush because yes, we recreated, but we also rebuilt Willy Wonka's Chocolate Factory. I have a chocolate company, and we gave golden tickets and brought people out, and people loved it."
Film
E-Commerce
fromBusiness Insider
2 months ago

MrBeast's plan to reach a new generation of fans

MrBeast is launching an animated series, "MrBeast Lab: The Descent," to engage younger audiences and promote his toy line.
Digital life
fromjeffbullas.com
3 months ago

The 8 Creator Niches AI Is Disrupting (And How to Monetize Each Right Now) - jeffbullas.com

AI is revolutionizing content creation, allowing creators to compete with traditional media faster and cheaper.
Digital life
fromBusiness Insider
3 months ago

MrBeast is killing his video thumbnail generator after creators revolted - but it won't stop the AI tide

MrBeast discontinued his AI thumbnail generator after community backlash, highlighting the sensitivity surrounding AI tools in creative sectors.
Black Lives Matter
fromFuturism
3 months ago

Someone Died While Filming MrBeast's New Video

Tyler Wall, a wellness coach, tragically died during filming a MrBeast video, prompting reflections on his impact and the circumstances surrounding his passing.
#lowes
Social media marketing
fromDurham Herald Sun
4 months ago

Why Lowe's home improvement teamed up with MrBeast, the big YouTube influencer

Lowe's partners with influencer MrBeast to engage Millennial and Gen Z customers.
The company aims to boost relevance and digital engagement through its Creator Network.
#feastables
fromSoapcentral
6 months ago
Silicon Valley food

"Expert level trolling": Fans react hilariously as MrBeast parades his chocolate brand in Hershey, Pennsylvania

fromSoapcentral
6 months ago
Silicon Valley food

"Expert level trolling": Fans react hilariously as MrBeast parades his chocolate brand in Hershey, Pennsylvania

Video games
fromThe Verge
4 months ago

How MrBeast ended up in the new season of Love, Death, and Robots

MrBeast made a surprise appearance in 'Love, Death, and Robots' season four episode for free, showcasing his fandom and strategic collaboration.
Media industry
fromBusiness Insider
5 months ago

MrBeast's new video has drawn scrutiny from the Mexican government - and even the president. Here's what's going on.

MrBeast's recent video exploring ancient Mayan temples has sparked legal action from the Mexican government, raising concerns over cultural heritage preservation.
Media industry
fromBusiness Insider
5 months ago

Amazon is doubling down on MrBeast despite controversy. It shows how hot creators have become in Hollywood.

Amazon renews 'Beast Games' despite controversies, highlighting the rise of creator-led shows and MrBeast's influence in Hollywood.
#beast-games
fromBusiness Insider
5 months ago
Video games

Amazon Prime renews MrBeast's 'Beast Games' for 2 more seasons after the $10 million game show smashes records

Amazon Prime has renewed "Beast Games" for two additional seasons following its successful first season.
fromVulture
5 months ago
Video games

Let the Beast Games Begin Again (and Again)

MrBeast's 'Beast Games' renewed for two more seasons after record-breaking viewership and prize pot.
Video games
fromVulture
5 months ago

Let the Beast Games Begin Again (and Again)

MrBeast's 'Beast Games' renewed for two more seasons after record-breaking viewership and prize pot.
Social media marketing
fromEntrepreneur
5 months ago

MrBeast Celebrates Birthday With New Deals, Promoted X Posts | Entrepreneur

MrBeast leveraged paid advertising on X to bolster engagement and celebrate his 27th birthday, reflecting strategic marketing practices.
Video games
fromKotaku
5 months ago

Oblivion Remake Screens Leak, Nintendo Shows Off Mario Kart World, And More Top Stories

Nintendo’s Direct provided insights into Mario Kart World.
MrBeast fans were disappointed with an event experience.
fromBusiness Insider
5 months ago

MrBeast fans were let down by a Vegas hotel experience - and the disaster validates the YouTuber's new strategy

The event promised an immersive experience, including games, exclusive merch and menu items, and a chance to win $10,000. But some fans said the experience didn't deliver on those promises.
NYC startup
fromKotaku
6 months ago

MrBeast Fans Demand Refunds After 'Horrible' Las Vegas Event

‘Guests were promised a series of immersive experiences but were left waiting in hotel rooms for hours, only to receive a disappointing gift bag and chocolates.’
Silicon Valley food
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