You're not allowed to say the word 'offline' or 'later' - because that person is in the room, said Gustav Söderström, Spotify's co-president, on an episode of the 'Invest Like The Best' podcast.
"It is quite artistic, and we haven't gone down this route for a minute," Hazan said. "[The ads] wouldn't look out of place in an art exhibition, venue, or the walls of a fan's bedroom."