How to Use Google Calendar as a Habit Tracker for Productivity
You may not rise to the level of your goals, but rather fall to the level of your systems, indicating that success is deeply rooted in effective systems.
Social Proof Backfire: The Marketing Mistake Costing You Conversions
The anti-drug campaigns meant to deter use were hindered by the same effect. They showed that drug use was a big enough problem to require national ads.