Pause AI, founded in Utrecht, Netherlands in May 2023 by Joep Meindertsma, aims to halt what it calls 'dangerous frontier AI' and staged its first protest outside Microsoft's lobbying office in Brussels.
In 2024 alone, authorities imposed 304 internet shutdowns across 54 countries - the highest number ever recorded. This reflects a growing trend of governments treating connectivity as a weapon.
Because the ad implied that viewers could use an app to remove a woman's clothing, we considered it condoned digitally altering and exposing women's bodies without their consent. It added that the ad was irresponsible, included a harmful gender stereotype and was likely to cause serious offence.