Marketing techfromAdweek1 day agoThe Trade Desk's Deal Desk Aims to Save Advertisers Hours of Deal-Making HeadachesThe Trade Desk is launching Deal Desk to streamline the creation and management of deal IDs for advertisers and publishers.
Marketing techfromDigiday1 week agoMythbusters: Retail media networks aren't immune to the pitfalls of programmatic media buyingMarketers are cautious about retail media networks, reflecting early programmatic media challenges.
Marketing techfromDigiday2 months agoHow publishers are now approaching curation with a calculated embracePublishers are learning to navigate curation strategically, balancing revenue needs and skepticism.
fromExchangewire1 month agoMedia industryElevision Partners with VIOOH to Power Smarter DOOH Buying in UAE & UK
fromExchangewire2 months agoMarketing techVIOOH & MCDecaux, Japan Branch Office of JCDecaux, Launch its Programmatic DOOH Offer in Japan
Marketing techfromDigiday2 months agoHow publishers are now approaching curation with a calculated embracePublishers are learning to navigate curation strategically, balancing revenue needs and skepticism.
fromExchangewire1 month agoMedia industryElevision Partners with VIOOH to Power Smarter DOOH Buying in UAE & UK
fromExchangewire2 months agoMarketing techVIOOH & MCDecaux, Japan Branch Office of JCDecaux, Launch its Programmatic DOOH Offer in Japan
Marketing techfromThe Drum3 months ago3D advertising: why everything has changed for brands3D advertising transforms OOH by offering affordable, interactive, and impactful marketing solutions that drive consumer engagement and maximize ROI.
