Positive reviews can boost SEO as they indicate trustworthiness, a key metric that Google uses for ranking websites. They also communicate to potential customers that the brand is worth their investment.
Building a strong brand means recognizing potential reputation crises and knowing how to handle online articles that misrepresent you or your business. Negative press on Google can erode customer trust and disrupt your operations. Burying negative search results can be complex, time-consuming and cost a fortune that in the long run will negatively affect the financials of your company or your career.
A company's brand is incredibly powerful and indicative of the success of the business as a whole. If customers think highly of a company's services, customer interactions, or quality goods, it has the potential to transform their position within the marketplace.
Allied Van Lines alleges that Allied Van Lines Moving and Storage is infringing on its trademark by using the name to entice customers with false promises, ultimately harming its brand.
Camille Vasquez, known for her pivotal role in Johnny Depp's defamation trial, has left Brown Rudnick for Sheppard Mullin, enhancing the firm's brand reputation capabilities.