#contextual-targeting

[ follow ]
#advertising
Marketing tech
fromExchangewire
1 month ago

Beyond Context: How AI-powered Intention Models are Reshaping Digital Advertising

AI-powered intention models are revolutionizing advertising strategies by focusing on user intent rather than traditional targeting methods.
Marketing tech
fromAdweek
2 weeks ago

Amazon Pitch Deck Shows Prime Video Expanding Contextual Ad-Targeting Capabilities

Prime Video is enhancing its ad-targeting capabilities to provide more granular audience segmentation.
Marketing tech
fromExchangewire
1 month ago

Beyond Context: How AI-powered Intention Models are Reshaping Digital Advertising

AI-powered intention models are revolutionizing advertising strategies by focusing on user intent rather than traditional targeting methods.
Marketing tech
fromAdweek
2 weeks ago

Amazon Pitch Deck Shows Prime Video Expanding Contextual Ad-Targeting Capabilities

Prime Video is enhancing its ad-targeting capabilities to provide more granular audience segmentation.
more#advertising
fromPodcaster News
2 months ago

Triton Digital Expands Partnership With Audioboom To Deliver Advanced Contextual Targeting And Brand Suitabilityi - Podcaster News

Implementing Triton Digital's Sounder solution marks another transformative moment in our partnership... This integration not only strengthens our position as a leader in podcast monetization...
Marketing tech
Marketing tech
fromDigiday
3 months ago

How contextual targeting providers' pitch to brand clients and agencies has changed

Advertisers are increasingly gravitating towards contextual targeting amidst concerns over third-party cookies and ad tech issues.
[ Load more ]