#myntra

[ follow ]
#retail-media
Marketing
fromDigiday
20 hours ago

Creator content has become critical for retail media networks

Retail media and the creator economy are increasingly interconnected, enhancing advertising effectiveness through data-driven creator partnerships.
Marketing
fromDigiday
20 hours ago

Creator content has become critical for retail media networks

Retail media and the creator economy are increasingly interconnected, enhancing advertising effectiveness through data-driven creator partnerships.
Marketing
fromModern Retail
1 day ago

Creator content has become critical for retail media networks

Retail media and the creator economy are increasingly interconnected, enhancing advertising effectiveness through data-driven creator partnerships.
Marketing
fromDigiday
20 hours ago

Creator content has become critical for retail media networks

Retail media and the creator economy are increasingly interconnected, enhancing advertising effectiveness through data-driven creator partnerships.
Marketing
fromDigiday
20 hours ago

Creator content has become critical for retail media networks

Retail media and the creator economy are increasingly interconnected, enhancing advertising effectiveness through data-driven creator partnerships.
Marketing
fromModern Retail
1 day ago

Creator content has become critical for retail media networks

Retail media and the creator economy are increasingly interconnected, enhancing advertising effectiveness through data-driven creator partnerships.
Web design
fromThedrum
8 hours ago

QR Code Marketing

QR codes have evolved from low adoption rates to widespread use, driven by smartphone accessibility and the COVID-19 pandemic.
Digital life
fromTechCrunch
9 hours ago

Google brings its Gemini Personal Intelligence feature to India | TechCrunch

Google is launching Gemini's Personal Intelligence feature in India, allowing personalized answers from connected Google accounts.
Wearables
fromZDNET
10 hours ago

Meta is selling refurbished Ray-Bans for as low as $197 right now - but they're going fast

Refurbished Meta Ray-Bans are available for as low as $197, offering significant savings on first-generation smart glasses.
E-Commerce
fromEntrepreneur
1 day ago

Why Price Isn't the Real Reason People Buy Anymore

People prioritize ease, safety, and familiarity over price, with trust and habit influencing buying decisions more than discounts.
Marketing tech
fromWWD
1 day ago

Bridging the In-Store Digital Media Measurement Gap

In-store digital media investment stagnates due to misaligned goals, not measurement issues, requiring a shift to evaluating success through product movement.
fromForbes
4 days ago

Men's Wear In The Post-Covid Age: High Tech And High Touch

"They're everyday professionals who simply don't have the time to shop the traditional way," said Kneen about J. Hilburn customers. Instead, stylists manage fit, fabrics and wardrobe planning, effectively outsourcing the entire process for busy professionals.
Fashion & style
Deliverability
fromMarTech
5 days ago

The post-purchase moment where loyalty is won or lost | MarTech

Post-purchase messaging is crucial for building customer relationships and encouraging repeat purchases.
#quick-commerce
E-Commerce
fromTechCrunch
2 days ago

Walmart-owned Flipkart, Amazon are squeezing India's quick commerce startups | TechCrunch

India's quick commerce market is rapidly growing, with Flipkart expanding its dark store network amid intense competition and profitability challenges.
E-Commerce
fromTechCrunch
2 days ago

Walmart-owned Flipkart, Amazon are squeezing India's quick commerce startups | TechCrunch

India's quick commerce market is rapidly growing, with Flipkart expanding its dark store network amid intense competition and profitability challenges.
Marketing tech
fromMarTech
4 days ago

Dell: Agents drive more ecommerce traffic, but conversions lag | MarTech

AI agents are increasing traffic to ecommerce but not significantly impacting conversion rates or revenue.
#ai-in-retail
E-Commerce
fromForbes
1 day ago

Why The AI Checkout Debate Misses The Real Shift In Retail

AI is reshaping retail by determining visibility and influencing consumer decisions through personalized insights and streamlined processes.
fromForbes
2 months ago
Artificial intelligence

Consumers Are Leaning Into Agentic Commerce, Now Retailers Have To Follow

E-Commerce
fromForbes
1 day ago

Why The AI Checkout Debate Misses The Real Shift In Retail

AI is reshaping retail by determining visibility and influencing consumer decisions through personalized insights and streamlined processes.
fromForbes
2 months ago
Artificial intelligence

Consumers Are Leaning Into Agentic Commerce, Now Retailers Have To Follow

Marketing tech
fromInvesting.com South Africa
5 days ago

Macquarie sees AppLovin's e-commerce push as a multi-year growth driver By Investing.com

Macquarie rates AppLovin as outperform with a $710 target, citing e-commerce expansion as a significant growth opportunity despite stock decline.
Marketing
fromModern Retail
1 day ago

Kohl's is stepping up its creator efforts as it attempts a sales reset

Kohl's is enhancing its collaboration with creators to reverse revenue declines and attract new customers.
E-Commerce
fromBusiness Matters
1 week ago

Digital Transformation in UK Retail: E-commerce Trends Reshaping the Shopping Experience

The UK retail sector is transforming through digital adoption, innovative strategies, and evolving consumer expectations.
Marketing tech
fromForbes
6 days ago

The More Things Change, The More Marketing Stays The Same

The media landscape evolves, but core challenges for marketers remain consistent over time.
Digital life
fromRetail Brew
2 weeks ago

Gen Alpha 'born with the buy button at their fingertips'

Generation Alpha is actively influencing household spending and making purchases online, showcasing their digital engagement and brand relationships.
#ai-shopping
E-Commerce
from24/7 Wall St.
6 days ago

2 Stocks I'd Add to the Shopping Cart for the Agentic Commerce Revolution

AI shopping has the potential to revolutionize e-commerce by enhancing transaction ease and price comparison.
E-Commerce
fromMashable India
6 days ago

Google Expands AI Shopping in India With Gemini, Search, and Circle to Search Updates

Google has launched AI-powered shopping features in India to enhance product discovery and streamline the online shopping experience.
E-Commerce
from24/7 Wall St.
6 days ago

2 Stocks I'd Add to the Shopping Cart for the Agentic Commerce Revolution

AI shopping has the potential to revolutionize e-commerce by enhancing transaction ease and price comparison.
Paris food
fromWWD
4 weeks ago

From the Archive: Fashion's Online Shopping Reality

In 1996, retail leaders debated whether internet shopping would replace physical stores; today, e-commerce has clearly emerged as the dominant force in retail.
Artificial intelligence
fromwww.customerexperiencedive.com
4 weeks ago

E-commerce retailers plan hefty investments in agentic commerce, study finds

96% of enterprise e-commerce retailers have invested in AI capabilities, primarily for customer-facing applications like product discovery, chatbots, and personalized recommendations, with nearly half planning to invest $1 million or more in agentic commerce within 12 months.
Marketing tech
fromThedrum
2 weeks ago

From football to fashion: How smartphones embrace consumers

AI and fashion collaborations are reshaping mobile marketing strategies, enabling brands to engage consumers through lifestyle rather than just technology.
UX design
fromFast Company
1 month ago

Retail 3.0 is designing for real life

Retail's next competitive advantage is designing for real life by accommodating the full range of human ability, attention, mobility, and circumstance as a core strategy, not a compliance exercise.
E-Commerce
fromMiami Herald
1 week ago

ChatGPT shopping: How it works, and how to get your products listed

ChatGPT Shopping allows users to discover and purchase products directly within the chat interface, enhancing e-commerce opportunities for businesses.
fromInc
1 month ago

How ShopMy Became One of the Creator Economy's Big Winners

As a content creator, she immediately clocked the platform as a game-changer because of a feature that allowed users to add products from disparate brands to one shareable, shoppable page. But she could see why they consulted her: The colors of their prototype were turquoise and pink. 'Like, what a man thought a woman would want,' Lopinsky says, laughing.
Boston food
Online marketing
fromwww.socialmediatoday.com
1 month ago

Snapchat adds new tools to help brands tap into India's cricket season

Snapchat launched Cricket in a Snap advertising tools to help brands capitalize on cricket's growing popularity, now the most popular sport on the platform in India.
Marketing tech
fromFast Company
2 weeks ago

Poshmark finally redesigned its clunky app

Poshmark's app redesign focuses on user experience, aiming to attract younger consumers in a rapidly growing resale market.
Online marketing
fromForbes
1 month ago

A Website Alone Isn't Enough For Today's Digital Shoppers

Modern digital commerce success requires seamless omnichannel experiences, mobile optimization, and strategic retargeting rather than relying solely on website presence.
Fashion & style
fromBusiness Insider
1 month ago

I shopped Target's new Roller Rabbit line. It was chaotic, but now I understand why Gen Alpha loves the pajama brand.

A Target collaboration with luxury brand Roller Rabbit generated significant early-morning shopping demand, driven primarily by Gen Z and Gen Alpha consumers seeking affordable access to the brand's signature vibrant aesthetic and limited-edition designs.
E-Commerce
fromForbes
2 weeks ago

What Is Live Shopping? How eCosmetics Is The Future Of Beauty Shopping

Live commerce revolutionizes online shopping by combining real-time interaction, entertainment, and instant purchasing, particularly in the beauty sector.
Social media marketing
fromThe Verge
1 month ago

Instagram and TikTok are using your content to sell junk

Instagram's AI feature automatically adds product links to influencers' posts without consent, directing followers to lookalike products instead of authentic items influencers promote.
E-Commerce
fromFast Company
3 weeks ago

The most innovative retail companies of 2026

Innovative retailers in 2025 used technology to solve real problems rather than chase trends, adapting to market challenges effectively.
#target
E-Commerce
fromwww.businessinsider.com
3 weeks ago

Target quietly loaded its app with a bunch of AI shopping features. I took them for a spin.

Target's mobile app is crucial for its sales and customer engagement, but competition is increasing with other retailers enhancing their app features.
E-Commerce
fromwww.businessinsider.com
3 weeks ago

Target quietly loaded its app with a bunch of AI shopping features. I took them for a spin.

Target's mobile app is crucial for its sales and customer engagement, but competition is increasing with other retailers enhancing their app features.
fromTechCrunch
1 month ago

Nothing opens its first retail store in India | TechCrunch

We wanted to create a fun space. It is kind of inspired by all the parts that are related to the brand. For instance, the factory: if you buy a product, there's like a production line where the product comes out. We also show machines where phones go through testing, like USB port testing or water resistance testing. So we just wanted to bring that world together,
Tech industry
Marketing
fromAdExchanger
1 month ago

Brands All The Way Down; The Kalshi Kids Aren't Alright | AdExchanger

Modern advertising and branding have replaced quality and innovation as drivers of consumer value, with prediction market companies aggressively targeting young people despite legal age restrictions.
#flagship-store
fromWWD
1 month ago
Gadgets

Charlie Smith Talks Nothing's India Flagship, Partnership Pipeline

fromWWD
1 month ago
Gadgets

Charlie Smith Talks Nothing's India Flagship, Partnership Pipeline

US politics
fromwww.independent.co.uk
2 months ago

Shopping with AI and the key consumer changes defining fashion in 2026

AI, wellbeing and resale are reshaping fashion in 2026 while public-funded, paywall-free journalism supports on-the-ground reporting across political divides.
E-Commerce
fromMiami Herald
4 weeks ago

Shopify bets you'll change how you shop online

AI commerce integration through platforms like ChatGPT and Gemini enables direct product purchases within digital assistants, with Shopify launching agentic storefronts by default to transform online retail strategies.
fromInverse
2 months ago

60 Baller Things Selling Out On Amazon Because They're So Cheap & Cool

There's a lot of cool stuff out there - but finding something truly cool and cheap? That's rare. The genius inventions below are selling out because they check both boxes. From stuff that'll make your days run easier to fun little things for your car, home, and daily routine, prices start at just a few bucks.
Gadgets
Tech industry
fromGSMArena.com
2 months ago

Nothing's flagship India store will open on February 14

Nothing will open its first flagship store in Bengaluru, India, on Saturday, February 14, located on 100 Feet Road in Indiranagar.
#artificial-intelligence
fromwww.esquire.com
2 months ago

13 Menswear Fashion Deals on Amazon in January 2026

We've still got plenty of winter left, so if you've been dragging your feet when it comes to upgrading your boots, you might as well make your move. Esquire writer Eric Francisco calls Wolverine's Floorhands "an incredible work boot that feels focused in what it's meant to do: protect and cushion feet from the everyday grind." If you need new jeans, now's the time to strike. A handful of Levi's are discounted, including this versatile straight-leg pair in a variety of washes.
Fashion & style
E-Commerce
fromwww.thedrum.com
1 month ago

The changing retail landscape

Despite online growth and store closures, physical retail remains viable as consumers still value in-store experiences and maintain significant clothing budgets.
fromThe Business of Fashion
2 months ago

The Top 10 Contemporary and Accessible Luxury Fashion Brands Leading Customer Engagement

Last year, traditional luxury brands struggled to keep the attention of aspirational shoppers, and it was their lower-priced counterparts that swooped in to fill the gap. The formerly squeezed middle of the market - sitting below pure luxury labels but above mass-market brands - was able to capitalise on luxury's ever-growing prices and perceived lack of innovation. Tightening consumer budgets also played a part.
Marketing
fromThe Drum
2 months ago

Marketers need to deliver personalization at scale, says Adobe India

Marketers must deliver consistent, scalable personalisation that treats consumers as multidimensional individuals, offering frequent, relevant real-time experiences to earn advocacy.
fromThe Drum
2 months ago

Three seismic shifts that will have marketers rethinking 2023

But the facts are here: Wall Street darlings Netflix and Snap saw their valuations drop by about 80% in a few weeks, Meta has seen a 34% decline in its overall reputation since its inception (sorry Mark, the Hawaiian honeymoon is over) and Sundar Pichay seems to be spending most of his time talking about his spoiled Googlers needing to come back down to Earth.
Marketing tech
E-Commerce
fromTECHBOOK
1 month ago

Google Plans Revolution in Online Shopping

Google uses AI to consolidate product information directly in search results, enabling faster shopping decisions while reducing merchant control over content presentation.
fromMarTech
1 month ago

Google details how its on-Google checkout works | MarTech

The new documentation breaks down how UCP and its UCP-powered checkout enable a native Buy button that keeps the entire transaction on Google properties. The merchant remains the seller of record, but the checkout experience happens natively within Google. To activate the feature, merchants must implement the native_commerce attribute in Merchant Center.
E-Commerce
E-Commerce
fromThe Drum
2 months ago

Amazon India unveils strategy to be an everyday shopping destination

Amazon is repositioning as a one-stop everyday shopping destination to defend market share against rising Indian competitors amid rapid e-commerce growth.
fromForbes
2 months ago

Whatnot And Live Shopping: Fashion's Product Page Becomes A Person

Live shopping channels for fashion are growing fast, with over 500,000 hours being viewed per month in the UK
E-Commerce
#e-commerce
E-Commerce
fromGREY Journal
2 months ago

How Online Retail Is Transforming Consumer Lifestyle Markets

Online retail has transformed lifestyle markets through convenience, personalization, and niche-market expansion while increasing competition and raising consumer expectations.
E-Commerce
fromThe Drum
2 months ago

It's Prime time for retailers to develop their online sales strategies

Amazon launched Prime Day, a Prime-members-only sales event intended to outcompete Black Friday and Singles Day and to drive Prime membership growth.
fromGadgets 360
2 months ago

Amazon Great Republic Day Sale 2026: Best Deals on Wearables

It is the e-commerce giant's first sale event of the year, offering lucrative deals on a wide range of electronics, from smartphones and tablets to wearables and home appliances. If a new smartwatch or a pair of true-wireless-stereo (TWS) earphones are on your wishlist, then it is a great time to buy them at considerably lower rates than their usual market prices.
E-Commerce
E-Commerce
fromBustle
2 months ago

These Kooky Things Are Selling Out On Amazon Because They're Dope As Hell

Curated quirky, colorful, and practical Amazon finds that blend novelty with strong functionality and positive reviewer feedback.
E-Commerce
fromThe Drum
2 months ago

The reinvention of retail: 5 of the top trends from 2021

Pandemic accelerated DTC beauty, cashierless payments, and multi-brand marketplaces, reshaping retail with tech-driven personalization and low-touch transactions.
E-Commerce
fromThe Drum
2 months ago

Amazon and Flipkart face headwinds in India as new foreign investment restrictions come into effect

India's new FDI rules bar marketplace-owned or controlled-inventory brands from selling on those marketplaces, threatening major e-commerce investments and local brand listings.
#hyperpersonalization
E-Commerce
fromBustle
1 month ago

60 Weird But Bougie Things For Women On Amazon That Are Actually Life-Changing

A set of unconventional Amazon products offers practical, luxury-feeling solutions that enhance beauty routines, hair styling, and everyday home and travel convenience.
fromThe Drum
2 months ago

More than 70% of mobile consumers shop online

Mobile as a channel has evolved very quickly but the challenge for marketers is to create a seamless shopping experience across all the channels to ensure that consumers are getting a consistent brand message and identity.
E-Commerce
fromVogue
2 months ago

How AI Shopping Could Turn Fashion Advertising on its Head

AI agents will enable brands to sell directly inside chat interfaces via open standards like Shopify's UCP, enabling integrated checkout, loyalty, discounts, and platform-agnostic commerce.
E-Commerce
fromEsquire
2 months ago

Amazon Has Excellent Deals on Menswear, Apple Tech, and More This Month

Amazon's Presidents' Day sales offer up to 50 percent off a wide range of menswear, tech, home, travel, and fitness products.
[ Load more ]