#creator-economy-shift
#creator-economy-shift

Digital life

UK social media users less active on tech platforms due to rise of video apps

Social media marketing

Flipboard's 'social websites' are a new spin on decentralized social media

fromTheStreet

Kevin O'Leary says this is the highest-paying job right now

Social media customer acquisition specialists can earn up to $250,000 without a degree, leveraging measurable performance-based content creation.

8 hours ago

5 Social Media-Based Side Hustles To Make Extra Income Online

Social media offers lucrative side hustle opportunities, including management services, live shopping, UGC creation, and paid ads services.

Digital life

fromwww.theguardian.com

UK social media users less active on tech platforms due to rise of video apps

Social media activity in the UK is declining due to video app popularity and concerns over past posts affecting users' reputations.

Flipboard's 'social websites' are a new spin on decentralized social media

Flipboard is launching 'social websites' to help publishers and creators engage with decentralized social media.

fromTheStreet

Kevin O'Leary says this is the highest-paying job right now

Social media customer acquisition specialists can earn up to $250,000 without a degree, leveraging measurable performance-based content creation.

Marketing

The Great Convergence: Why The Creator Economy's Future Belongs To Those Who Unite Social, Brand, And Talent

Trust Is Becoming The Most Valuable Currency In The Creator Economy

Audiences now seek trust in content, influencing their decision-making and the value of creators' work.

What SXSW 2026 revealed about the creator economy's future

Creators are now essential business partners, shaping culture and commerce, and driving brand relevance through long-term relationships.

fromRolling Out

Social media marketing

Outloud Talent on what creators get wrong about brand deals

Growth hacking

Stop Betting On One Platform: The Creator's New Monetization Playbook

Marketing

Scalable Summit: The $37B Creator Economy's Next Chapter Starts Here

The Great Convergence: Why The Creator Economy's Future Belongs To Those Who Unite Social, Brand, And Talent

The entertainment industry is shifting power to creators, with traditional advertising losing relevance as the creator economy rapidly expands.

Trust Is Becoming The Most Valuable Currency In The Creator Economy

Audiences now seek trust in content, influencing their decision-making and the value of creators' work.

What SXSW 2026 revealed about the creator economy's future

Creators are now essential business partners, shaping culture and commerce, and driving brand relevance through long-term relationships.

fromRolling Out

Outloud Talent on what creators get wrong about brand deals

Outloud Talent manages over 150 creators, helping them monetize their platforms through brand deals and tailored support.

Stop Betting On One Platform: The Creator's New Monetization Playbook

Creators should diversify their platforms to build steady income and avoid dependency on a single source.

Scalable Summit: The $37B Creator Economy's Next Chapter Starts Here

The creator economy is shifting focus from proving value to scaling, with U.S. ad spend reaching $37 billion.

From Streaming To AI: Agency Leaders' Next Big Media Bets

Streaming platform consolidation is reshaping agency strategies, emphasizing precision and adaptability in targeting consumer attention.

Podcast

Online Community Development

Exclusive: Beehiiv expands into podcasting, taking aim at Patreon | TechCrunch

Beehiiv introduces native podcast hosting, allowing creators to host, distribute, and monetize podcasts directly on the platform.

Human connection is an urgent business investment in the AI era

Digital convenience has led to increased loneliness and anxiety, highlighting the need for human connection in both personal and professional realms.

fromWestenberg.

13 hours ago

The "Passive Income" trap ate a generation of entrepreneurs

A misguided ideology of 'Passive Income Brain' misleads aspiring entrepreneurs into prioritizing quick profits over genuine business understanding.

Startup companies

fromThe Bootstrapped Founder

This Business Model Is the Hidden Goldmine For Boosting Profits

Done-For-You business models are surging as entrepreneurs seek results without managing every task themselves.

Bootstrapping

6 hours ago

Building in Public: Risks and Strategies for Founders

Radical transparency in business can lead to success, but current dynamics may pose risks that could jeopardize a company's future.

Agile

fromMedium

4 hours ago

Best Way to Onboard Team To Claude Code

Onboarding a team to Claude Code enhances efficiency in design and development tasks, optimizing its use for prototyping and code reviews.

#youtube

fromwww.socialmediatoday.com

Television

YouTube experiments with TV-style channels for CTV viewing

1 week ago

YouTube is building infrastructure for the full creator-brand partnership life cycle

YouTube is launching a Gemini-powered Creator Partnerships suite to streamline brand-creator collaborations and automate campaign management.

fromwww.socialmediatoday.com

Media industry

YouTube CEO says the best YouTubers will 'never leave their home' | TechCrunch

Television

YouTube experiments with TV-style channels for CTV viewing

1 week ago

YouTube is building infrastructure for the full creator-brand partnership life cycle

YouTube is launching a Gemini-powered Creator Partnerships suite to streamline brand-creator collaborations and automate campaign management.

YouTube CEO says the best YouTubers will 'never leave their home' | TechCrunch

YouTube CEO Neal Mohan believes creators will remain loyal to the platform despite competition from streaming services like Netflix.

The web can still be wonderful, and Flipboard's Surf proves it

Surf is a new discovery engine that curates content from various platforms, offering a refreshing way to engage with the internet.

#ai

Artificial intelligence

fromFortune

5 hours ago

AI adoption isn't the hard part, it's building employee agency | Fortune

AI empowers non-coders to execute ideas, requiring companies to foster safe, effective environments for employee agency and innovation.

fromIndieWire

Music production

This Is What Honest AI Conversations Sound Like in Hollywood

YouTube And Creators Are The New SEO. Most Brands Are Missing Out.

Creators are essential marketing assets in the AI era, with YouTube being the most trusted platform for consumer discovery.

Artificial intelligence

fromFortune

5 hours ago

AI adoption isn't the hard part, it's building employee agency | Fortune

AI empowers non-coders to execute ideas, requiring companies to foster safe, effective environments for employee agency and innovation.

Music production

fromIndieWire

This Is What Honest AI Conversations Sound Like in Hollywood

Mastery in the age of AI is evolving, requiring individuals to excel beyond a baseline of quickly learned skills.

YouTube And Creators Are The New SEO. Most Brands Are Missing Out.

Creators are essential marketing assets in the AI era, with YouTube being the most trusted platform for consumer discovery.

more#ai

fromwww.engadget.com

Apple Arcade just got two indie gems

Dredge+ is the complete edition of the game, with all released DLC content. This is pretty much a perfect video game that combines fishing with bone-chilling horror.

Board games

How a 'TikTok doctorate' made 26-year-old Griffin Johnson a venture capitalist

Griffin Johnson transitioned from nursing student to co-founder of Animal Capital, leveraging TikTok connections and the creator economy's growth.

Film

fromVariety

When Fandom Converts: How TikTok Is Driving Measurable Box Office Growth

TikTok has become a powerful engine for movie discovery, translating online engagement into real-world ticket sales.

Digital life

fromPsychology Today

TikTok Is Designed to Get Users Hooked

TikTok's algorithm effectively transforms casual users into heavy users by continuously adapting to their viewing preferences.

TikTok adds in-app Cameo integration for creators

TikTok and Cameo integration allows users to request personalized videos directly within the TikTok app.

fromTheWrap

3 days ago

TikTok Creators Will Be Able to Send Cameos to Fans Without Leaving the App

TikTok creators can now offer personalized Cameo videos directly within the app, enhancing fan engagement and monetization opportunities.

NYC startup

How a 'TikTok doctorate' made 26-year-old Griffin Johnson a venture capitalist

Griffin Johnson transitioned from nursing student to co-founder of Animal Capital, leveraging TikTok connections and the creator economy's growth.

Film

fromVariety

When Fandom Converts: How TikTok Is Driving Measurable Box Office Growth

TikTok has become a powerful engine for movie discovery, translating online engagement into real-world ticket sales.

Digital life

fromPsychology Today

TikTok Is Designed to Get Users Hooked

TikTok's algorithm effectively transforms casual users into heavy users by continuously adapting to their viewing preferences.

TikTok adds in-app Cameo integration for creators

TikTok and Cameo integration allows users to request personalized videos directly within the TikTok app.

fromSocial Media Examiner

fromTheWrap

3 days ago

TikTok Creators Will Be Able to Send Cameos to Fans Without Leaving the App

TikTok creators can now offer personalized Cameo videos directly within the app, enhancing fan engagement and monetization opportunities.

more#tiktok

#linkedin

Online marketing

LinkedIn Is Rewriting the Rules of Visibility : Social Media Examiner

LinkedIn content is increasingly being indexed by AI tools, impacting lead generation and engagement strategies.

fromInc

fromSocial Media Examiner

6 Simple LinkedIn Engagement Strategies When You Don't Know What to Post

Consistent engagement on LinkedIn is crucial for building relationships and brand awareness, even with minimal effort.

Online marketing

LinkedIn Is Rewriting the Rules of Visibility : Social Media Examiner

LinkedIn content is increasingly being indexed by AI tools, impacting lead generation and engagement strategies.

fromInc

6 Simple LinkedIn Engagement Strategies When You Don't Know What to Post

Consistent engagement on LinkedIn is crucial for building relationships and brand awareness, even with minimal effort.

Gig workers in 50+ countries are filming themselves doing chores to train humanoid robots for $15 an hour - Silicon Canals

A new gig economy is emerging where workers film household tasks to train humanoid robots, highlighting economic disparities in compensation versus value extracted.

Video games

fromGamesBeat

Inside Clix Gaming's creator-powered business strategy

Cody 'Clix' Conrod is launching Clix Gaming, a brand and business centered on his success as a top Fortnite player.

Tech industry

fromFortune

Do creators still need Adobe in the AI era? | Fortune

Adobe must adapt to AI rapidly while maintaining trust with enterprise customers reliant on its software.

Right-wing politics

fromThe Atlantic

3 days ago

How We Maxxed Maxxing

Looksmaxxing is a trend where young men pursue attractiveness through various means, including self-harm and humor.

Toronto startup

fromLondon Business News | Londonlovesbusiness.com

I'm an OnlyFans model and Twitch streamer on an extraordinary artist visa. The US gives me the freedom to do work I love.

Living in the US significantly advanced my career as a Twitch streamer and OnlyFans model, enabling me to support my family and obtain an O-1B visa.

How Freelancers Can Stop Getting Ghosted-And Actually Book The Client

Freelancers can reduce the likelihood of being ghosted by pre-qualifying leads and removing decision friction.

London startup

New London start-up connects freelancers and digital nomads - London Business News | Londonlovesbusiness.com

New freelancers in London can access webinars and meetups to navigate self-employment and build community connections.

Careers

10 Ways Freelancers Can Land New Clients (Without Relying On Luck)

Freelancers can earn more than previous jobs but face challenges in finding clients.

Careers

fromLondon Business News | Londonlovesbusiness.com

How Freelancers Can Stop Getting Ghosted-And Actually Book The Client

Freelancers can reduce the likelihood of being ghosted by pre-qualifying leads and removing decision friction.

London startup

New London start-up connects freelancers and digital nomads - London Business News | Londonlovesbusiness.com

New freelancers in London can access webinars and meetups to navigate self-employment and build community connections.

Careers

10 Ways Freelancers Can Land New Clients (Without Relying On Luck)

Freelancers can earn more than previous jobs but face challenges in finding clients.

TikTok Entrepreneur Earning $200K Asks About Quitting His Job. Ramsey Says Do It But Warns Platform Will Die

A TikTok Shop selling sports cards generated $700,000 in revenue, but faces platform risk as its primary income source.

OpenAI takes on another "side quest," buys tech-focused talk show TBPN

OpenAI's acquisition of TBPN will maintain its editorial independence while enhancing marketing and communications efforts.

fromTNW | Investors-Funding

11 hours ago

OpenAI has acquired the Silicon Valley talk show TBPN

OpenAI has acquired the Technology Business Programming Network, maintaining its editorial independence while integrating it into its strategy organization.

fromArs Technica

6 hours ago

OpenAI takes on another "side quest," buys tech-focused talk show TBPN

OpenAI's acquisition of TBPN will maintain its editorial independence while enhancing marketing and communications efforts.

fromTNW | Investors-Funding

11 hours ago

OpenAI has acquired the Silicon Valley talk show TBPN

OpenAI has acquired the Technology Business Programming Network, maintaining its editorial independence while integrating it into its strategy organization.

The Facebook insider building content moderation for the AI era | TechCrunch

Brett Levenson advocates for 'policy as code' to improve content moderation at Facebook, addressing deeper issues beyond technology.

Startup companies

14 hours ago

Jack Dorsey says Block employees now bring prototypes not slide decks to meetings

Block CEO Jack Dorsey has eliminated slide decks in favor of prototypes for meetings, emphasizing real-time modifications and reduced costs of decision-making.

Artificial intelligence

fromnews.bitcoin.com

The Future of Work: Human API Enables Real-Time Collaboration Between Humans and AI

Human API launches a mobile app enabling global contributors to earn income by providing speech data for AI tasks.

Podcast

fromTheankler

Inside The Chernin Group's Bet on Creator-Led Empires

Community is the most valuable asset in media, driving investment strategies for emerging media companies.

Bootstrapping

Don't be a bottleneck in your solo business

Solopreneurs face challenges when their need for control limits business growth and efficiency.

Television

This company is turning YouTube videos into TV shows as streamers chase Gen Alpha

Streamers are launching creator content to attract Gen Alpha away from YouTube, with Pocket.watch leading the initiative.

Flipboard's new 'social websites' help publishers and creators tap into the open social web | TechCrunch

Flipboard launched social websites, enabling creators to consolidate content and build communities around their work on decentralized platforms.

6 hours ago

How to Navigate Brand Authenticity in the Age of AI Slop

Originality and authenticity in content are essential for brands to stand out in a saturated market dominated by low-quality AI-generated content.

Tech creators are getting the star treatment at a new talent management firm

Tech creators are being prioritized by brands, with new management firms like Kernel Management emerging to support their growth and partnerships.

Bootstrapping

6 days ago

7 AI Tools to Build a Profitable One-Person Business

Seven AI tools can replace workflows in one-person businesses, but they come with security risks that many entrepreneurs overlook.

fromZDNET

5 hours ago

How Flipboard's new Surf app lets you merge social feeds, YouTube, and RSS to escape the algorithm - finally

Flipboard Surf aims to create a customizable social network experience by integrating various content types without relying on algorithms.

fromInc

Is Your Company Focusing on Generative Engine Optimization?

Generative engine optimization (GEO) requires marketers to adapt strategies for AI-driven search, focusing on relevance and collaboration across PR, content, and SEO.

fromInman

How one agent built a $150M business on YouTube

Attracting the right audience through targeted YouTube content leads to higher sales than traditional lead-chasing methods.

Venture

fromBusiness Insider

3 weeks ago

17 creator-economy startups to watch in 2026, according to VCs

AI-powered tools are transforming the creator economy by automating content production, influencer marketing, and business operations while enabling new monetization models.

#instagram

fromRouteNote Blog

Does Instagram drive deeper connections between artists and fans? - RouteNote Blog

Instagram is a key platform for music superfans, significantly enhancing artist engagement and support.

Meta starts testing a premium subscription on Instagram | TechCrunch

Meta is testing a premium subscription called Instagram Plus, offering exclusive features in select countries.

fromRouteNote Blog

Does Instagram drive deeper connections between artists and fans? - RouteNote Blog

Instagram is a key platform for music superfans, significantly enhancing artist engagement and support.

Meta starts testing a premium subscription on Instagram | TechCrunch

Meta is testing a premium subscription called Instagram Plus, offering exclusive features in select countries.

Future of TV Briefing: What publishers have to offer creators

Publishers are increasingly collaborating with creators to enhance revenue opportunities and audience reach.

Television

fromInterview Magazine

These Creators Are Getting Rich Off Reaction Content While We Watch

Reaction videos have evolved from a niche curiosity into a massive YouTube phenomenon, with top channels accumulating hundreds of millions of views and attracting attention from major artists.

fromwww.socialmediatoday.com

Snapchat expands Creator Subscriptions to all eligible users

Snapchat's Creator Subscriptions are now available to all eligible Snap creators, allowing monetization through exclusive content offerings.

fromNieman Lab

Three newsletters for the price of 1.5: Independent journalists experiment with a bundle

Bundling independent journalism subscriptions can reduce costs for readers and support multiple writers effectively.

#meta

Meta's bid to woo creators to Facebook just might work, despite its recent legal woes

Meta's Facebook Creator Fast Track program offers guaranteed payouts to attract creators, despite recent legal challenges regarding user safety.

Meta Offered Creators Cash-Here's How They Responded

Meta's 'Creator Fast Track' program offers guaranteed payments to attract creators from other platforms to post on Facebook.

Meta's bid to woo creators to Facebook just might work, despite its recent legal woes

Meta's Facebook Creator Fast Track program offers guaranteed payouts to attract creators, despite recent legal challenges regarding user safety.

Meta Offered Creators Cash-Here's How They Responded

Meta's 'Creator Fast Track' program offers guaranteed payments to attract creators from other platforms to post on Facebook.

5 Questions Every Founder Should Ask Before Hiring an Influencer

Creator ad spend in the U.S. reached $37 billion in 2025, with startups often mismanaging their creator budgets.

fromSemafor

Exclusive: Substack rival Beehiiv makes a push into podcasting

Beehiiv enters podcasting to compete in the creator economy by offering a comprehensive service for independent creators.

7 Ways Entrepreneurs Can Build Trust In Their Personal Brands

Trust is crucial for building a personal brand online, as many consumers are skeptical of social media information.

Cameo partners with TikTok to boost popularity | TechCrunch

Cameo videos regularly go viral on TikTok, and TikTok talent delivered its strongest year yet on Cameo in 2025, according to Cameo CEO Steven Galanis.

Social media marketing

3 weeks ago

The Third Model In The Creator Economy: Pay For Participation

College students deeply love no more than five brands at any given time, creating intense competition for limited brand loyalty slots among hundreds of competing brands.

Trying to Land Media Coverage. Don't Make This Mistake.

Online presence and verifiable signals are crucial for founders to secure opportunities in a skeptical business climate.

fromMiami Herald

6 days ago

How Substack Became the Hottest Social Media Platform

Substack has become a culturally relevant platform for intellectual influencers, attracting millions of subscribers and shaping modern discourse.

fromPetaPixel

Facebook Will Pay Creators $3K Per Month to Post Videos

Facebook is incentivizing creators with up to $3,000 monthly to post videos through the Creator Fast Track program.

Startup companies

fromThehustle

1 month ago

Know a lot of people? Turn it into a side hustle

Nolodex enables communities to monetize member referrals by tracking introductions and paying referrers a commission when business deals close.

fromYahoo Life

16 Reals Ways to Make Money on Social Media

Social media monetization is accessible to people of all ages and backgrounds through diverse income methods including affiliate marketing, sponsored posts, and direct product sales.

2 months ago

Why The Creator Economy Is The Next Gold Mine For Agencies

Agencies should shift from corporate messaging to building and amplifying individual personal brands as trusted media channels to capture audience trust and long-term value.