Media industry
fromObserver
1 day agoFacing A.I. Slop and Shifting Algorithms, Brands Bet on Streamers to Stay Real
MrBeast exemplifies success in the creator economy, leveraging YouTube and livestreams while expanding into various media ventures.
#authentic-messaging
#authentic-messaging
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#marketing #influencer-marketing #advertising #social-media #authenticity #storytelling #ai #digital-marketing
Psychology
fromSilicon Canals
13 hours agoThere's a specific kind of person who volunteers the embarrassing story about themselves before anyone else can bring it up, and it isn't self-deprecation. It's copyright. If they tell it first, they get to decide what it means. - Silicon Canals
Claiming the narrative of an embarrassing story prevents others from defining its meaning, rather than demonstrating humility.
Relationships
fromSilicon Canals
8 hours agoI want to say something that my generation rarely says out loud: being tough your whole life doesn't actually protect you from loneliness - it just means you're better at hiding it from everyone, including yourself - Silicon Canals
Being tough can lead to loneliness and isolation, as it prevents genuine connections and vulnerability.
Psychology
fromSilicon Canals
1 day agoI'm in my thirties and I finally understand that the friendships I lost weren't lost because I changed. They were lost because I stopped performing the version of me that made the relationship possible, and nobody told me that was what had been holding it together - Silicon Canals
Friendships often end not due to change, but when one person stops the emotional labor that sustains them.
fromThe Verge
3 days agoFTC pushes ad agencies into dropping brand safety rules
The Federal Trade Commission (FTC) and a group of eight states have announced a proposed settlement with big ad agencies that will prevent them from working together to avoid certain platforms like X based on their political viewpoints.
Media industry
#branding
Marketing
fromMuse by Clios | Discover the latest creative marketing and advertising news. Muse by Clio is the premier news site covering creativity in advertising and beyond.
4 days agoThe 79 Percent Rule: Why Honest Brands Win | Muse by Clios
Honesty in branding and communication is essential for agencies to differentiate themselves in a saturated market.
fromWordtothewise
2 months agoDon't send customer-generated content
The bad actor created a throwaway domain, eilingrecepientvi.review, and set up an email account there at an often abused german hosting provider. Then he signed up for a - free, presumably - Zoom account using that email address. He told Zoom that his name was ", Thank you for purchasing Zoom Workspace for $969.85 via PayPal. If you didn't made this order, Call PayPal +1-800-209-0946, ".
Information security
Social media marketing
fromenglish.elpais.com
1 month agoThe end of the neutral influencer: Can you stay relevant if you never share an opinion?
Internet and social media are the primary influences on political opinions for 30.4% of Spaniards, raising questions about content creators' responsibility to take public stances on major issues.
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