#soda-makers

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#gatorade
fromwww.cbc.ca
2 days ago
Health

Gatorade was the first sports drink. Now, the company behind it is targeting non-athletes | CBC News

fromwww.cbc.ca
2 days ago
Health

Gatorade was the first sports drink. Now, the company behind it is targeting non-athletes | CBC News

Travel
fromTravel + Leisure
16 hours ago

This Is the 1 Drink Flight Attendants Say You Should Order on Every Flight-and No, It's Not Ginger Ale or Tomato Juice

Water is the best drink choice for travelers to stay hydrated during flights.
Cocktails
fromTasting Table
1 day ago

This Canned Cocktail Feels Like The Adult Version Of A Favorite 1970s Lunchbox Juice - Tasting Table

Big Sipz offers nostalgic malt-based cocktails reminiscent of 1970s HUG juices, combining fruity flavors with alcohol in unique packaging.
Growth hacking
fromEntrepreneur
2 days ago

How to Turn a Product Into Something People Actually Talk About

Distribution should be integral to product development from the start, focusing on one channel before expanding.
#coca-cola
Business
from24/7 Wall St.
2 days ago

Coca-Cola vs. Johnson & Johnson: The Safest Dividend on Wall Street Might Surprise You

Coca-Cola and Johnson & Johnson demonstrate strong growth and dividend increases, but their business models and market strategies differ significantly.
Business
from24/7 Wall St.
2 days ago

Coca-Cola vs. Johnson & Johnson: The Safest Dividend on Wall Street Might Surprise You

Coca-Cola and Johnson & Johnson demonstrate strong growth and dividend increases, but their business models and market strategies differ significantly.
Careers
fromEntrepreneur
3 days ago

Coca-Cola Exec Says Work-Life Balance is a 'Weird' Term - Here's How He Thinks About Career Success

Coca-Cola executive chairman James Quincey views career success as survival through challenges rather than meticulous planning.
SF food
fromTasting Table
2 days ago

Attention, Vegans: This Red-Flag Ingredient Might Be Hiding In Your Favorite Chewing Gum - Tasting Table

Lanolin, derived from sheep, is often an undisclosed ingredient in chewing gum, posing concerns for vegans.
Coffee
fromwww.theguardian.com
2 days ago

Move over matcha: how ube cocktails and coffees are hitting the UK's sweet spot

Ube, a purple root vegetable, is becoming popular in the UK for its unique flavor and vibrant color in drinks and desserts.
fromwww.brewbound.com
3 days ago

BevNET Live NYC 2026 Early Registration Ends Next Week

Adam Kost, founder of Dirty Shirley, will discuss the brand's journey from near-failure to acquisition by Sazerac, emphasizing the importance of emotional connections with consumers.
NYC startup
#energy-drinks
Chicago Bulls
from24/7 Wall St.
4 days ago

McDonald's Puts Red Bull On The Menu

Red Bull dominates the energy drink market with significant sales, while McDonald's adapts its menu to maintain competitiveness and attract budget-conscious customers.
Cocktails
fromTasting Table
1 month ago

8 New Sports And Energy Drinks To Try In 2026 - Tasting Table

Energy and sports drinks offer functional hydration options beyond water, with 2026 bringing new flavors and brands including Bang Energy Lime Pop Drop and Juice Monster Voodoo Grape.
Chicago Bulls
from24/7 Wall St.
4 days ago

McDonald's Puts Red Bull On The Menu

Red Bull dominates the energy drink market with significant sales, while McDonald's adapts its menu to maintain competitiveness and attract budget-conscious customers.
Cocktails
fromTasting Table
1 month ago

8 New Sports And Energy Drinks To Try In 2026 - Tasting Table

Energy and sports drinks offer functional hydration options beyond water, with 2026 bringing new flavors and brands including Bang Energy Lime Pop Drop and Juice Monster Voodoo Grape.
#marketing
Marketing
fromwww.housingwire.com
5 days ago

Taylor Morrison, Liquid Death team up for giveaway

Taylor Morrison's campaign generated over 3,500 leads in 24 hours through a collaboration with Liquid Death, leveraging their social media following.
Marketing
fromfoodnservice.com
5 days ago

6 Food Marketing Campaigns That missed the mark despite big expectations

Not all marketing campaigns succeed; some become cautionary tales due to misreading cultural moments or provoking backlash.
Marketing
fromwww.housingwire.com
5 days ago

Taylor Morrison, Liquid Death team up for giveaway

Taylor Morrison's campaign generated over 3,500 leads in 24 hours through a collaboration with Liquid Death, leveraging their social media following.
Marketing
fromfoodnservice.com
5 days ago

6 Food Marketing Campaigns That missed the mark despite big expectations

Not all marketing campaigns succeed; some become cautionary tales due to misreading cultural moments or provoking backlash.
fromTasting Table
5 days ago

For Cheaper Gas, Look For Stations That Serve Fresh Food - Tasting Table

Gasoline doesn't have a particularly high profit margin, which is partly why most gas stations double as convenience stores or offer fresh food. If chains like Buc-ee's and Sheetz can make more money by selling food, they can afford to lower their margins on gasoline.
Food & drink
Beer
fromTasting Table
5 days ago

Think Twice Before Drinking Beer Out Of A Clear Bottle. Here's Why - Tasting Table

The color of beer bottles affects taste; darker bottles protect against light that can spoil beer.
fromBevindustry
6 days ago

Mark Anthony Group of Companies announces plans to acquire The Finnish Long Drink

"Our focus has always been on building and scaling brands that stand out in their category and resonate with consumers," said Phil Rosse, CEO, The Mark Anthony Group of Companies. "Long Drink has already established strong momentum and a clear point of difference in the RTD space, and we see a meaningful opportunity to build on that success by expanding its reach and bringing it to more consumers."
Chicago
Online marketing
fromFood & Beverage Magazine
6 days ago

Elevate Your Foodservice Game: Innovative Social Media Marketing Strategies - Food & Beverage Magazine

Foodservice marketing must evolve with digital strategies, focusing on audience engagement through social media and innovative content creation.
Wellness
fromwww.businessinsider.com
1 week ago

The $200 billion functional drink boom is turning into a wellness arms race

The functional beverage market is rapidly growing, driven by consumer demand for wellness-oriented drinks with diverse benefits.
Cancer
fromBuzzFeed
6 days ago

If You Love Drinking Sparkling Water, You Need To Read This Warning From Doctors Immediately

Canned sparkling water may pose cancer risks due to PFAS, which can disrupt gut health and promote inflammation linked to colorectal cancer.
#pepsico
Silicon Valley food
fromFortune
1 day ago

Food companies are finally cutting prices. PepsiCo shows it's worth it | Fortune

PepsiCo reduced U.S. prices on snacks by up to 15% to attract customers amid inflation concerns.
Business
from24/7 Wall St.
4 days ago

This Will be PepsiCo's Stock Price Next Year

PepsiCo's stock is projected to reach $177.14 in 12 months, reflecting a 13.41% upside based on strong performance and international growth.
Silicon Valley food
fromFortune
1 day ago

Food companies are finally cutting prices. PepsiCo shows it's worth it | Fortune

PepsiCo reduced U.S. prices on snacks by up to 15% to attract customers amid inflation concerns.
Business
from24/7 Wall St.
4 days ago

This Will be PepsiCo's Stock Price Next Year

PepsiCo's stock is projected to reach $177.14 in 12 months, reflecting a 13.41% upside based on strong performance and international growth.
Coffee
fromEntrepreneur
3 days ago

Coffee Consumption Just Hit a 14-Year High - So Why Are Coffee Shops Struggling?

Americans are drinking coffee at home more than ever, impacting coffee chains negatively.
fromFood & Beverage Magazine
5 days ago

Sukari Spirits: Craft, Culture, and a New Blueprint for Emerging Beverage Brands - Food & Beverage Magazine

Sukari Spirits positions itself as an originator and innovator of all-natural, ultra-premium spirits, with a focus on clean formulations and elevated drinking rituals.
Cocktails
Careers
fromFortune
4 days ago

Coca-Cola chairman calls work-life balance a 'weird phrase' and says success is down to survival-'kind of like Squid Game' | Fortune

Success in the C-suite often relies on persistence and navigating challenges rather than careful planning.
SF food
fromBuzzFeed
5 days ago

I Compared Trader Joe's New Prebiotic Sodas To This Popular Brand (The Winner Was Clear)

Prebiotic sodas were taste-tested against Diet Coke, focusing on sweetness, carbonation, and flavor accuracy.
fromFortune
6 days ago

This TikTok sensation sold her startup for $2 billion. Now Pepsi is letting 'Poppi be Poppi' | Fortune

I do TikToks in Crocs and socks with my hair in a ponytail. I'm just a normal person.
Marketing
fromBevindustry
1 week ago

Truly Hard Seltzer unveils Believe, USA contest

Truly Hard Seltzer is turning that belief into a destination by launching a nationwide search to find one American town that truly believes U.S. Soccer will win - and give it a new name: Believe, USA.
Beer
Coffee
fromTasting Table
3 days ago

Starbucks' New Menu Items Have Customers Calling The Chain 'Desperate' - Tasting Table

Starbucks' upcoming Tropical Butterfly Refresher has sparked confusion and frustration among customers, contradicting the company's plan to simplify its menu.
Cocktails
fromTasting Table
1 week ago

6 Best And 4 Worst New Soda Flavors Of 2026 (So Far) - Tasting Table

R&D in the soda industry drives constant innovation, leading to new flavors and varieties for consumers.
fromwww.nombase.com
2 weeks ago

YTD 2026 Beverage Performance and Trends - 3 Tier Beverages

Spirits continue to grow in volume even as their long-standing dollar share gains have stalled, while beer and wine remain in steady decline.
Wine
SF food
fromTasting Table
4 days ago

The Food Label That Often Misleads Even Savvy Shoppers - Tasting Table

'Multigrain' labels can be misleading, often containing little to no whole grains, while 'x-free' labels do not necessarily indicate harmful ingredients.
Coffee
fromTasting Table
3 days ago

The One Beverage Flight Attendants Secretly Hope You Don't Order (And Why) - Tasting Table

Diet Coke is the least ideal drink to order on a flight due to its excessive fizziness and the time it takes to serve.
Silicon Valley food
fromFast Company
4 days ago

This one shift in Gen Alpha's habits could reshape the entire snack industry

Younger generations are reshaping the snacking industry by prioritizing healthier, cleaner ingredients and smaller portion sizes.
#soda
Cocktails
fromTasting Table
5 days ago

Keep Your Soda Bubbly For Longer With This Effortless Ice Trick - Tasting Table

Rinsing ice before use prevents soda from foaming and keeps it carbonated longer.
SF food
fromTasting Table
1 week ago

7 Underrated Sodas You Should Be Buying At World Market - Tasting Table

World Market offers unique sodas from around the globe, including Guaraná Antarctica and Spezi, that can refresh your beverage choices.
Cocktails
fromTasting Table
5 days ago

Keep Your Soda Bubbly For Longer With This Effortless Ice Trick - Tasting Table

Rinsing ice before use prevents soda from foaming and keeps it carbonated longer.
SF food
fromTasting Table
1 week ago

7 Underrated Sodas You Should Be Buying At World Market - Tasting Table

World Market offers unique sodas from around the globe, including Guaraná Antarctica and Spezi, that can refresh your beverage choices.
Wine
fromwww.businessinsider.com
2 weeks ago

I can't drink alcohol, but my husband can. It sparked a business idea.

Natalie Chiu founded Saicho, a sparkling tea business, to create inclusive beverage options for those with alcohol intolerance after her own dining experiences.
Silicon Valley food
fromTasting Table
5 days ago

A Fan-Favorite Dr Pepper Flavor Is Finally Back After Years Of Demand - Tasting Table

Dr. Pepper Creamy Coconut returns for a limited time due to high demand and positive reception from fans.
Beer
fromPUNCH
2 weeks ago

Why the Craft Beer Scene Is Better Now Than Ever | PUNCH

Craft beer culture is evolving, with a return to its roots despite recent industry challenges and declining trends.
Marketing
fromAdExchanger
1 week ago

Liquid Death Lets Incrementality Decide What Tactics To Kill And What To Keep | AdExchanger

Liquid Death employs edgy marketing strategies while addressing challenges in measuring the effectiveness of its sales campaigns.
SF food
fromTasting Table
1 week ago

The Great Value Soda That Quietly Disappeared From Walmart Shelves - Tasting Table

Walmart's Great Value Red Tornado soda was a popular alternative to Mountain Dew Code Red but has since been discontinued.
Environment
fromTasting Table
4 weeks ago

Here's Why Sprite Bottles Aren't That Iconic Shade Of Green Anymore - Tasting Table

Sprite transitioned from green to clear plastic bottles for environmental sustainability and improved recyclability.
from24/7 Wall St.
2 weeks ago

Diageo vs Constellation Brands: One Beverage Giant Breaks as the Other Breaks Out

Diageo's dividend situation has deteriorated sharply, with a rebased interim payout of $0.20 per share and a new policy establishing a minimum annual floor of $0.50, indicating a focus on debt reduction over income.
Business
Marketing
fromBevindustry
2 weeks ago

Recasting Our Point of Reference in Beverage

The beverage industry is shifting back to large brands acquiring established players rather than nurturing small, niche brands.
Artificial intelligence
fromFood & Beverage Magazine
1 month ago

Food & Beverage Is Spending Billions on AI. The Payoff Is Still Unclear - Food & Beverage Magazine

AI in food and beverage must deliver measurable financial returns through operational redesign, not just technology implementation, or it will not scale.
Business
from24/7 Wall St.
3 weeks ago

Boston Beer vs Molson Coors: One Bets on Innovation, the Other Is Just Surviving

Boston Beer shows strong growth while Molson Coors struggles with declining revenue and profitability.
Beer
fromTasting Table
3 weeks ago

The Fizzy Aldi Alcohol We'd Skip Every Time - And Customers Agree It's Bad - Tasting Table

Aldi's Vista Bay Hard Seltzer is widely regarded as disappointing and not worth purchasing.
Silicon Valley food
fromTasting Table
2 weeks ago

'What Is This?' - Poppi Drinkers Keep Spotting Mysterious Bits - Tasting Table

Poppi prebiotic sodas have been reported to contain mysterious sediment at the bottom of cans, sparking consumer curiosity and theories.
fromTasting Table
3 weeks ago

This Popular Mexican Soda Had A Coffee Flavor Long Before Coke Or Pepsi - Tasting Table

In the late 1940s, Hill noticed that Mexico's ancient aguas frescas were facing increasing competition from sodas. Working at his dining room table in Mexico City, with his wife and children as his primary tasters, Hill formulated his first product and entered the soda business.
Coffee
fromTasting Table
2 weeks ago

Forget Celsius: This Aldi Energy Drink Packs A Punch At A Fraction Of The Price - Tasting Table

Aldi's Summit series has been causing waves online since its release. One user compared the taste of the Berry Waves to a blue Jolly Rancher and called it 'really, really tasty.' Some drinks have kind of a nasty aftertaste, but this one tastes really good.
Silicon Valley food
Beer
fromTasting Table
3 weeks ago

Beer Drinkers Are Shifting Toward This Emerging Style - Tasting Table

Mid-strength beer is gaining popularity as a moderate drinking option among consumers seeking lower alcohol content.
Silicon Valley food
fromSlate Magazine
2 weeks ago

You Probably Took This Old-School Ingredient for Granted. But Trust Me, You're Going to Miss It Now That It's Going Away.

Minute Maid is discontinuing all frozen juice products after 80 years, marking the end of an iconic pantry staple.
Cocktails
fromBusiness Matters
1 month ago

What Goes Into a Craft Soda on London Menus

Craft soda in London requires precise balancing of carbonation, acids, botanicals, and sweetness to meet professional bar standards and consumer expectations.
Beer
fromTasting Table
1 month ago

Adios A&W. Customers Say This Walmart Soda Beats The Fizzy Brand By A Mile - Tasting Table

Walmart's Great Value Root Beer offers superior taste and creaminess compared to premium brands like A&W and Barq's at a significantly lower price point of approximately $4.75 per 12-pack.
Food & drink
fromTasting Table
1 month ago

Slice's Absolute Best Soda Flavor Manages To Perfect A Classic - Tasting Table

Slice root beer soda successfully combines nostalgic appeal with health-conscious ingredients, ranking as the brand's best flavor and earning widespread consumer praise.
Business
from24/7 Wall St.
1 month ago

Coke vs Pepsi: Which Dividend Is Actually Safer?

Coca-Cola's 64-year dividend streak appears safer than PepsiCo's despite both being Dividend Kings, as Coca-Cola's forward cash flow supports dividends while PepsiCo faces tighter dividend math from declining earnings.
Beer
fromTasting Table
1 month ago

Upgrade Budget Beer With A Splash Of This Soda - Tasting Table

Adding Sprite to budget beer improves taste by introducing citrus flavor, carbonation, and sweetness that mask flatness and bitterness while creating a balanced, refreshing beverage.
fromBevindustry
1 month ago

Simply Spiked unveils Simply Spiked Bolder

Simply Spiked Bolder takes everything our fans love and turns it up. As tastes continue to shift, we're evolving with them - offering bold, fruit-forward flavors across a range of ABVs, while delivering the same easy-to-enjoy experience fans expect from Simply Spiked.
Cocktails
Artificial intelligence
fromFast Company
2 months ago

The new cola wars are upon us-but this time it's the battle of AI

Anthropic's Super Bowl ads attacked OpenAI's ChatGPT ad model, sparking controversy and fueling an industry-wide ad battle over trust and AI branding.
Food & drink
fromFood & Beverage Magazine
2 months ago

Pepsi Prebiotic Cola Now Available Nationwide: A Game Changer in the Beverage Industry - Food & Beverage Magazine

Pepsi Prebiotic Cola pairs classic Pepsi flavor with 3g prebiotic fiber, no artificial sweeteners, 5g sugar, and 30 calories per can.
Cocktails
fromElite Traveler
1 month ago

What's the Best Sparkling Water for Cocktails? Experts Reveal Their Picks

Sparkling water style significantly impacts drink character through carbonation level, mineral content, bubble size, and aroma delivery, making water selection crucial for cocktail and beverage creation.
fromFood & Beverage Magazine
1 month ago

Pepsi Prebiotic Cola Now Available Nationwide: A Game Changer in the Beverage Industry

Pepsi Prebiotic Cola stands out in the crowded cola market for several reasons: No Artificial Sweeteners: Unlike many soft drinks, Pepsi Prebiotic Cola is free from artificial sweeteners, making it a more appealing choice for those looking to reduce their intake of synthetic additives. Low Calorie Count: At just 30 calories per can, this cola provides a guilt-free indulgence for those watching their caloric intake.
Food & drink
Food & drink
fromTasting Table
1 month ago

Every Slice Soda Flavor, Ranked - Tasting Table

Revamped Slice sodas combine pro- and postbiotics with low sugar, prebiotic fiber, and real fruit juice, offering varied flavor quality across flavors.
Marketing
fromFood & Beverage Magazine
1 month ago

Beverage Innovation Matures at ECRM Winter Session

Beverage innovation now prioritizes credibility, clarity, and commercial execution over novelty, with functional wellness, premiumization, and sustainability emerging as dominant market strategies.
Food & drink
fromBusiness Insider
2 months ago

We tried Coca-Cola's fiber-enriched Diet Coke and have mixed feelings

2026 marks a major consumer shift toward fiber, and Coca-Cola's Diet Coke Fiber+ offers 5g soluble fiber with minimal taste differences.
Food & drink
fromFood & Beverage Magazine
2 months ago

Five Beverage Trends to Watch in 2026 - Food & Beverage Magazine

Premium juices will drive culinary beverage programs in 2026, blending chef-driven techniques with celebratory nonalcoholic options and snackable tasting formats to elevate guest experience.
fromTasting Table
2 months ago

Why It's Rum And Coke, Not Rum And Pepsi - Tasting Table

When agriculture was able to meet demand, sugar prices crashed overnight. Companies that had bet big on expensive inventory suddenly found themselves drowning in debt. Pepsi declared bankruptcy. So did RC Cola's predecessor, Chero-Cola. Coca-Cola, however, managed to secure emergency financing from a bank by offering something no other company could: their closely-guarded secret formula as collateral. That gamble paid off big time.
Cocktails
Food & drink
fromDaily News
2 months ago

Gen Z hates diet sodas, but loves them with 'Zero Sugar' branding

Beverage makers are shifting marketing from Diet to Zero Sugar to attract younger, wellness-minded consumers and drive growth in no-calorie soda sales.
Food & drink
fromTasting Table
2 months ago

This Vintage Soda Holds Up Impressively Well As A Zero-Sugar Cola - Tasting Table

RC Cola Zero Sugar closely resembles its non-diet flavor with caramel-vanilla-spice notes, avoids cloying sweetener taste, and maintains a vocal cult following ahead of a 2026 comeback.
Food & drink
fromBoston Herald
2 months ago

Gen Z hates diet sodas, but loves them with 'Zero Sugar' branding

Zero Sugar sodas have become the primary focus of major soda marketing, outpacing Diet products and driving recent category growth among younger consumers.
fromBevindustry
1 month ago

Truly makes dreams come true with pack

Truly Hard Seltzer is making dreams come "truly" this winter with its limited-edition offering: the Truly Dream Pack. Available nationwide starting through winter, this limited-edition pack was created in collaboration with French artist Laura Norman (A.K.A. Launorma), the collection features four all new, bold flavors. The lineup's new flavors are as follows: * Strawberry Stardust: Juicy strawberry meets delicate, floral lychee for a sweet, exotic twist * Citrus Clouds: Bright mandarin bursts with zesty citrus for a crisp, sun-soaked sip
Food & drink
Food & drink
fromThe Verge
2 months ago

Beyond Meat's protein soda might be its last chance and best hope

Beyond Meat launched Beyond Immerse, a plant-based protein soda representing a strategic pivot from meat alternatives toward protein beverages.
fromTasting Table
2 months ago

The Twice-Failed Coca-Cola Flavor No One Misses At All - Tasting Table

After initial testing in France, the product was released to the United States in 2006, an idea meant to appeal to the novelty of the beverage market at the time, with a name that fit the minimalist trend of the era. Even though several other unique Coke flavors from around the world might have been a hit in the U.S., Coca-Cola Blāk absolutely bombed with consumers and was pulled from shelves just two years after launching.
Food & drink
fromTasting Table
2 months ago

I Tried 9 Of Aldi's Summit Energy Drinks And Ranked Them Worst To Best - Tasting Table

While there are quite a few energy drink brands on the market targeted at different demographics, their goal is the same - to give individuals an energy boost. As with most popular products, you can count on copycats to appear - in this case, we're talking about Aldi's line of Summit energy drinks. Just by looking at the can designs and flavor varieties, you can see how closely Aldi's products resemble some of the bigger energy drink brands, such as Monster, Alani Nu, and Celsius.
Food & drink
fromBusiness Insider
2 months ago

Coca Cola's CEO says you may get some fiber in your cola this year

Coca-Cola may introduce soluble fiber into beverages this year, building on Diet Coke Fiber+ in Japan and broader industry momentum toward fiber-forward products.
fromTasting Table
2 months ago

Review: Sparkling Ice's Life Savers Flavors Don't Quite Hit That Nostalgic Candy Spot - Tasting Table

Kaleidoscopic seems a fitting word to describe the assemblage of drinks curated by Sparkling Ice. The brand has some serious range. Each vibrant flavor of sparkling water is denoted by its trademarked fruit-caught-in-an-ice-cube imagery, spanning from obligatory classics like fruit punch and lemonade to more creative combos like grape raspberry and ginger lime. It makes for a colorful grocery store display and happy customers who can always find a flavor that suits their taste buds.
Food & drink
fromTasting Table
2 months ago

Why There Isn't Just One 'Healthy' Diet Soda - Tasting Table

Diet sodas fulfill Americans' endless desire for a supposedly healthy alternative to our favorite indulgences. Going on decades now, people have known soda isn't good for you, being nothing but sugar water full of empty calories at its core, but we do really really love our sodas and giving them up isn't so easy. The average American drinks at least one 12 ounce can of soda a day,
Food & drink
fromTasting Table
2 months ago

18 Low-Sugar Canned Cocktails And Malt Beverages, Ranked - Tasting Table

Cocktail-inspired canned ready-to-drink beverages, including low- and no-sugar options, offer varied quality with some brands delivering balanced, authentic flavors and others falling short.
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