Growth hacking
fromEntrepreneur
10 hours agoIf Your Audience Isn't Interacting, Your Brand Is Just an Illusion
Building a meaningful brand requires patience, genuine value, and trust, focusing on audience engagement rather than vanity metrics.
#media-land
#media-land
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#social-media #advertising #marketing #ai #consumer-behavior #influencer-marketing #content-creation
fromInc
9 hours agoThe Brand Storytelling Trend: Why It's Happening and How to Win at It
In a world where audiences are flooded with content, cutting through the noise requires more than visibility. Organizations increasingly invest in storytelling and narrative strategists to shape everything from brand voice to internal alignment.
Marketing
#social-media
Social media marketing
fromIntelligencer
9 hours agoZuckerberg Is Trying to Figure Out What You'll Pay Him For
Social media companies are exploring subscription models to monetize users beyond traditional advertising.
Social media marketing
fromTechCrunch
10 hours agoBond, a new social media platform, wants to use AI to help you kick your doomscrolling habit | TechCrunch
Bond is a new social media platform designed to reduce screen addiction by encouraging real-world experiences through personalized recommendations.
Social media marketing
fromTechCrunch
10 hours agoBond, a new social media platform, wants to use AI to help you kick your doomscrolling habit | TechCrunch
Bond is a new social media platform designed to reduce screen addiction by encouraging real-world experiences through personalized recommendations.
Law
fromAbove the Law
6 hours agoMarketing Roundup: Wading Into Politically Charged Waters, Culture Differentiation, And The Push And Pull Of AI - Above the Law
Law firms must navigate politically charged messaging by grounding their communication in values and leveraging culture as a competitive advantage.
fromNonprofit Tech for Good
1 day ago7 Steps to Turn Your SMS Program into a Storytelling Engine
SMS is one of the most underused answers to that problem. Texts get opened, they feel personal, and the barrier to respond is lower than almost any other channel. When you ask a question, people answer. And what comes back can become some of your most compelling content.
Fundraising
fromVulture
1 day agoBrianna LaPaglia Says Alex Cooper 'Capitalized' on Breakup with Grace O'Malley
Posting old DMs from 2022-2023 when I didn't know any of these things about you. When you didn't try to poach a vulnerable person, my ex-best friend, and capitalize off of a very real situation between the two of us.
Podcast
#ai
Marketing tech
fromAol
1 day agoHow AI is reshaping brand visibility: What businesses need to know
AI is transforming brand visibility by prioritizing content clarity, verification, and selection over traditional ranking methods.
Marketing tech
fromAdExchanger
15 hours agoAI Is The New Ad Space | AdExchanger
AI can enhance creativity and change how consumers discover products, beyond just improving efficiency and productivity.
Marketing tech
fromThe Drum
1 day agoIn ctrl or out of touch? The ninth P of marketing revealed
AI is reshaping customer journeys, creating a trust gap between marketers and consumers regarding data usage for personalization.
#digital-advertising
Marketing tech
fromwww.marketingdive.com
2 days agoCreator marketing now a core media channel' while search slows: IAB
Digital advertising revenue reached $294.6 billion in 2025, driven by video, creator content, and performance media despite economic challenges.
Media industry
fromSlate Magazine
15 hours agoIt Was a Bold, Multimillion-Dollar Experiment. They Wanted to Change Cable News Forever. What They Actually Did Was Far More Revealing.
Modern cable news struggles due to partisanship, prompting networks like NewsNation to adopt a centrist approach to attract viewers.
fromPoynter
14 hours agoPoynter relaunches most popular editing certificate for communicators and journalists - Poynter
"Great editors don't just fix copy, they care deeply about getting it right," said Kristen Hare, Poynter faculty and director of craft and local news. "This updated introductory certificate reflects the realities of how we work today and gives learners practical tools they can apply immediately."
Education
fromGamesBeat
4 days ago10 years in gaming: Sportfive shares lessons from its first decade in interactive media
Sportfive's gaming department, which started with just three dedicated employees in 2016, has now expanded to a robust team of 80, highlighting the agency's commitment to the gaming sector.
Marketing
Media industry
fromFast Company
1 month agoTraffic is dying as a media metric. What comes next is more important
AI is significantly reducing traffic to major tech media sites, but publishers with strong brands and loyal audiences are adapting through paywalls and diversified strategies rather than facing business decline.
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