MarketingfromForbes1 week agoWhen Brand Change Backfires: How To Avoid Status Quo And ControversyBrand evolution must preserve core emotional elements customers love while adapting to remain relevant; curiosity should guide change, not panic or trends.
US newsfromBoston.com2 months agoMSNBC is changing its nameMSNBC is rebranding to My Source News Opinion World (MS NOW) as part of a corporate separation from NBC Universal.